Directive Blogs

The value of a good referral should not be underestimated. Not only do they help you acquire a new prospect without the typical marketing investments you would otherwise make, but they also typically enter your marketing funnel much closer to the purchase point than the average lead does.

However, don’t make the mistake of thinking that referrals will start flowing in without some effort on your part. Let’s discuss the processes you must adopt to encourage your clients to provide you with referrals.

As necessary as technology is in modern business operations, a variety of common IT-related obstacles must be overcome for your efforts to succeed. Fortunately, partnering with a managed service provider (MSP) can make these obstacles less “mountain” and more “molehill.” Let’s examine some of the most often seen business technology challenges and discuss how a relationship with an MSP helps alleviate them.

How often do you think about your data backup system? If you’re like most businesses, it’s something that you will likely set up, then quickly forget about, provided you haven’t had to use it. Still, having one is essential to any modern business, and building it with clear outcomes and metrics in mind will help you make your data backup system more effective for the moments when you’re glad you have it.

On Wednesday, April 10, 2024, Apple deemed it necessary to send a rare alert to certain users via email, spread out across 92 nations. As Apple’s website states, these threat notifications “are designed to inform and assist users who may have been individually targeted by mercenary spyware attacks.” Let’s review these attacks so we all understand this threat better.

One of the best things about the move towards streaming in media is that since people love watching real-life stories, studios have committed to creating documentary content that provides interesting perspectives. Many people don’t have a comprehensive understanding of technology, especially as it relates to real-world situations, so dramatized documentaries can be a good source of information. Today, we’re going to go through three riveting technology documentaries that are available on streaming services.