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Sales Materials Distribution Schedule

Sales Materials Distribution Schedule

Social Media Posts 2-3 times per week Regularly post engaging and informative content related to Managed IT and Cybersecurity.
Emails Drip campaigns (varied) Utilize email campaigns for blog entries, eNewsletters, and targeted drip campaigns to nurture leads.
Phone Calls Every 2 weeks to 90 days Sales team checks in with potential and current clients to offer updates, support, and information on new services.
Postcards 2 times per month Send postcards to potential clients highlighting key blog entries and promotions.
Brochures On-demand Distribute brochures detailing core services during sales calls, meetings, and events.
Case Studies 6 existing, 1 new per quarter Share success stories and detailed case studies to demonstrate the effectiveness of our services.
eNewsletters Once a month Send monthly eNewsletters to keep clients informed about the latest updates, services, and industry news.
Printed Newsletters Once a month Mail printed newsletters to clients to ensure they receive physical updates and can keep them on hand for easy reference.

Weekly Social Schedule

Monday Post Social Media Content
Wednesday Post Social Media Content
Friday Post Social Media Content

Outbound Monthly Schedule

Week 1 Send eNewsletter, Mail Printed Newsletter, Send Postcard
Week 2 Sales Team Calls (Check-ins)
Week 3 Send Postcard

Detailed Breakdown