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Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

The Unseen Vault

For business owners, your most critical assets aren’t your office or your inventory; it’s your data. Every client list, financial record, and strategic plan forms the makeup of your company. Protecting this data, due to its importance, isn't just an IT issue—it's an essential business function.

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Three Simple IT Habits That Will Immediately Improve Your Workday

Take it from us: technology, for all its benefits, can be frustrating.

That being said, it can bring a lot of value to your business when implemented and maintained properly. 

Let’s talk about some quick habits you can deploy to make your workday much easier when working with business technology.

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3 Common Causes of Data Breaches (And How to Avoid Them)

Data breaches are no joke, and they can be so severe that businesses have a hard time bouncing back. Despite the danger, you can somewhat predict when you are at risk of a data breach, and certain actions can be taken to keep them from being fatal (or prevent them entirely). Today, we want to examine three of the common ways data breaches happen and what you can do about them.

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Easy Ways to Spot Phishing Scams

Have you ever received an email that just felt…off? Maybe it promised a prize you didn't enter to win, or it tried to scare you into thinking your account was in trouble? That’s likely a "phishing" scam, and it's one of the most common tricks thieves use on the internet.

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Protecting Your Network from Hackers

Cyberattacks aren't just something that happens to other people, they’re a real-world threat to businesses, individuals, and even governments. Hackers are smart, sneaky, and persistent. The good news is that with a little strategic effort, you don't have to be helpless. Employing the right habits and strategies can help make it very hard for hackers to mess with you. In this month’s newsletter, we talk about how to get better at keeping hackers out of your network.

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How Downtime Can Sink Your Business (And What to Do About It)

Nothing is more frustrating than when technology should work, but doesn’t for any number of reasons. Of course, it’s also expensive when your technology doesn’t work, which means you’re incurring costs during this downtime period. Today, we want to address the consequences of downtime and what you can do about it to minimize its impact on your business.

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The Cyberthreat Trifecta: Phishing, Ransomware, Insider Threats

The constant chatter about cybersecurity can really be overwhelming. While some Internet tales might be exaggerated, the reality is that these cybersecurity risks are a serious concern for every business. Is your organization truly prepared to confront the sophisticated digital adversaries of our time? Let’s take a look at three prevalent cyberthreats that could inflict significant damage on a business, and what you can do to keep them from negatively impacting yours.

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Security Neglect is Expensive… Is Your Business Sufficiently Secured?

Cyberthreats aren’t just occasional inconveniences, especially nowadays. They are constant, evolving, and some are so highly sophisticated that you can hardly blame yourself if you fall victim to them. This is why proactivity is so important. Businesses that take a reactive approach to cybersecurity find themselves in a never-ending cycle of damage control. Without a purposeful cybersecurity strategy, any organization faces recurring breaches, data loss, and ultimately a situation where customer distrust can result in the company's financial ruin. This month, we thought we would take a look at why having a comprehensive cybersecurity strategy that addresses these risks is so critical for the modern business to accomplish.

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Don’t Let an Old POS Hurt Your Business: 5 Clear Upgrade Signals

Your Point of Sale (POS) system does more than ring up sales, it’s the control center that keeps your entire operation running. From processing payments to managing inventory and generating reports, it plays a vital role in your daily business flow. Like any technology, a POS system can get old, glitchy, or just fall behind. If you’ve been questioning whether yours is still doing the job, here are five clear signs that it’s time to move on and upgrade to something better.

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Why Ignoring IT Can Cost Your Business Big

Think about running a small or medium-sized business. It's like trying to juggle a million things at once. You're super focused on keeping your customers happy, making sure your team is doing well, and, of course, making money. Among all of that, there is something that often gets overlooked: the technology that makes all of your efforts possible.

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Modern Cybersecurity Depends on Building Resilience with Zero Trust

The world of cybersecurity is in constant flux, demanding that organizations continually reassess their defensive strategies. A traditional focus solely on preventing breaches, while important, is proving insufficient in the face of sophisticated and persistent threats. As highlighted in a recent Illumio podcast episode, "Trust & Resilience: The New Frontlines of Cybersecurity," the very foundation of digital interaction—trust—has ironically become a primary vulnerability exploited by attackers. This necessitates a fundamental shift in perspective. 

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Stop Worrying About IT and Have Your Business Remain Secure and Productive

Technology is the engine driving success in our community. From managing daily operations to engaging customers, reliable IT is no longer optional. Keeping that engine finely tuned—ensuring hardware, software, and networks are always up-to-date—presents a significant challenge. Technology evolves at lightning speeds, and managing it can feel like a constant, resource-draining battle, pulling you away from focusing on your core business.

Is your current IT setup empowering your growth, or is it quietly creating risks that could derail your progress? Many businesses operate with technology that feels "good enough," unaware of the hidden dangers lurking beneath the surface.

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Three Reasons Phishing Works and What You Need to Do About It

Phishing is a common trick where hackers pretend to be someone you trust to steal your personal information. For example, they might send an email that looks like it's from your bank, asking you to verify your account details. Here's why it's so effective.

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The Definitive Guide for Getting Your Passwords In Order, Once and for All

Normally, we try to keep the focus on business technology, but this guide is geared toward the typical home user, who may not be that high-tech.

These days, nearly all human beings are wrapped up in a little technology, and there isn’t a huge divide between protecting yourself as an employee at a company versus protecting yourself as an individual—at least as far as cybersecurity habits go. Even if you feel like you are pretty low-tech, you still have to worry about protecting your identity, financial information, and personally identifiable information online.

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Three Tips to Better Manage Your Files

We manage all types of files in the course of doing business. Some are more important than others and often need better security, and they need to be filed a certain way so that retrieval is fast and painless. Today, we will go through three of the best practices in file management to help you get a better handle on the ever-growing amount of data you have to store. 

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Your Cool New Gadgets Could Make Problems for Your Personal Data

So you got a new computer for a holiday gift. That’s great! We’re excited that you’re excited. But you also need to consider how you are going to dispose of your old device and how to do so in a safe way. Today, we want to discuss how you can safely discard, or potentially even reuse, your old device so you don’t put your data at risk.

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Why You Should Upgrade Your Hardware Sooner Rather than Later

With new tariffs on imports looming and Microsoft ending support for Windows 10 in the near future, now is the time to reconsider your organization’s hardware needs. 

While it might feel convenient to wait until the last possible moment, there are compelling reasons to act sooner—both for cost savings and to avoid future system vulnerabilities. We break down why these changes matter and how you can protect your business by upgrading now.

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The Pros and Cons of Current AI Tools

Using AI is all the rage these days. Seemingly every opportunity software developers have to add some type of AI or machine learning technology into their offerings is being taken; not only for the benefits that it gives their customers, but also for the marketing clout it immediately provides. This month, we thought we’d go into some of the ways AI is helping create more dynamic software and if it really provides end user value or if it’s kind of a red herring used by developers to position their products better in a more competitive market.

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Explaining Bandwidth and How It Affects Your Business

The Internet is right along with electricity as a completely essential part of doing business. Today, we take a look at the central metric of Internet usage: Bandwidth.

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Why Consulting a Security Professional is the Right Call for Your SMB

If you or your business are worried about cybersecurity, we’d like to say, “Congratulations, you get it!” Too many people fail to take cybersecurity seriously, and with hackers and data breaches making headlines worldwide, you cannot underestimate them. Today, we want to cover how a cybersecurity consultant can save you time, money, and stress over your security systems.

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Good Vendor Relationships Can Boost Your Business

Your business requires you to make certain compromises. Still, when it comes to building a network of vendors that can help you realize your goals, you have to take some time and carefully select the people you want to have long-lasting relationships with because constantly changing vendors can cause plenty of problems for you. In this month’s newsletter, we discuss how to get the most out of your vendor relationships.

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Online Gaming Scams

Online gaming is fun, but it’s not just about defeating virtual enemies – real-life cybercriminals could be lurking behind the screen.

In this Micro Training, learn about some cybersecurity risks of online gaming and tips for gaming safely.

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How to Make Images Your Most Powerful Marketing Tool

Modern marketing is essential to any business’ operations, making it even more critical that all marketing efforts are as effective as possible. Images can play a significant role in accomplishing this goal.

Let’s talk about how you can (and should) use images and other visual elements to make your content more engaging.

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ALERT: Every Social Security Number Stolen by Hackers

We’re still getting more information on this, but at the time of writing this, every American can assume that their social security number has been stolen. Let’s share what we know so far.

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The Office Printer: Your Overlooked Cybersecurity Risk

When it comes to cybersecurity, office printers often fly under the radar. They're seen as simple, innocuous devices. It’s easy to have the mindset that there’s not much at risk—what, are the hackers going to waste some of my paper?

But here's the truth: your office printer is a potential cybersecurity risk, and a serious one at that.

Just like your computers and smartphones, printers are connected to your network. This makes them vulnerable to the same cyberthreats.

An unsecured printer can be an open door for hackers. They can use it to sneak into your business network.

In this article, we'll shed light on the overlooked aspect of office printer security. We'll also provide actionable advice on how to fortify your office printers against cyberthreats.

So, let's dive in and explore the world of office printer cybersecurity.

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Choosing the Right IT Consultant in Oneonta, NY

The business landscape is ever-evolving, and in today’s tech-driven world, having the right IT consultant by your side is not just an advantage—it's a necessity. Whether you’re a small mom-and-pop shop, a non-profit organization, or a larger business in Oneonta, New York, the expertise of a skilled IT professional can be the cornerstone of your operational success. From computer support to comprehensive IT solutions, the right technology partner can transform the way you do business.

In this guide, we’ll navigate the path to finding the best IT consultant in central New York that aligns with your organization’s needs, ensuring compliance and technological efficiency.

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It’s a Bad Time for Central NY Businesses to Be Lax on Cybersecurity

Local small and medium-sized organizations are commonly targeted by cybercriminals simply because they let their guard down. A lot of local business owners seem to think “Hey, I’m just an accountant in Oneonta, or I’m just an insurance company in Sidney, or I’m just a realtor in Cooperstown, why would hackers want to target me?”

And the answer is right there. On top of that, the sheer number of avenues that cybercriminals have to cause damage to a business is staggering. Let’s take a look at some of the more recent threats we’ve been seeing over the past two months.

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Is Your Internal IT Buckling Under Pressure? We'll Lighten the Load

There's a lot of pressure on (often understaffed and overworked) internal IT teams to manage and maintain increasingly complex systems. For businesses noticing signs of strain on their IT staff, seeking assistance from managed services providers (MSPs) could be the remedy. Here's how an MSP like us can alleviate the pressure and contribute to workplace wellness for all.

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The Easiest Way to Commit to Strong, Secure Passwords

In order to protect your personal information, as well as your company information, you need to put a lot of effort and brainpower into your passwords. They are supposed to be long and complex, they are supposed to be random. You are supposed to use a different password on each account… 

If you are thinking to yourself, man that’s a lot of work, you aren’t wrong. We’re on your side.

There’s an easier way, and it’s something that businesses can implement for their entire staff that solves a lot of headaches and goes a long way toward keeping data safe.

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Here's Why Oneonta Businesses are Ditching Traditional Phone Systems for VoIP

In the realm of business communication, a seismic shift is underway. Traditional phone systems, once the backbone of business communication, are being phased out. In their place, Voice over Internet Protocol (VoIP) systems are taking center stage.

But why is this change happening?

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The Cyber Twilight Zone

Imagine for a moment, if you will, your email account has been compromised!

In this Micro Training, we’ll cover one example of how cybercriminals can gain access to your email account, as well as what their nefarious next steps might look like.

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6 Essential Tools to Bring Marketing Back to Your Website

Your website is the roadway for all digital information about your company’s services, products and vision. Leveraging your website to generate and convert leads is pivotal in today's digital landscape. In this article we will discuss six marketing tools that, when utilized adeptly, can guide potential customers directly to your digital doorstep.

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10 Things to Ask Your IT Consultant About In 2024

As technology continues to evolve at a rapid pace, businesses need to stay ahead of the curve. That’s where an IT consultant comes in. Whoever is currently managing your IT and providing technical support should have a pretty good idea of how your business works, and they should be able to help you plan and implement new technologies that will help you remain competitive in this always-changing landscape.

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Encryption is a Tool All Businesses Should Use

You might see encryption as a major benefit to your cybersecurity strategy, but it’s often used in a way that might have you guessing whether you really understand it. Let’s take a closer look into what encryption does to your data, as well as why it is essential for any business to ensure maximum privacy and security.

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Smishing: A Variety of Phishing Attacks Utilizing SMS

We discuss phishing often on this blog, and one method that often flies under the radar is smishing, or phishing that is conducted through SMS messages. Although email phishing is perhaps the most common method of conducting these scams, you should also be prepared to take on smishing, as it comes with its own share of unique challenges and dangers.

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IT Compliance is Important: Here are Some Requirements You May Need to Know

Compliance is a critical element of many businesses’ requirements, with pretty severe penalties as a consequence if the prescribed standards are not met. Even more importantly, most compliance requirements and regulations are put in place for the welfare of not only the business, but its clientele as well. This makes it critical to know which apply to your business, and how to meet them fully.

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How to Choose the Right Security Cameras for Your Business

So, you’re thinking about adding to your business’ security with a camera system. This is an excellent course of action for any business to take—provided that it is approached thoughtfully and with discretion. There are many, many options out there, after all, which only makes it more challenging to make the right choice. 

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Remote Monitoring and Managed IT, and the Impact it Has on Small Business

With more people than ever working from home, their ability to receive the support they need to keep their devices in top working order is crucial. As a result, many businesses have turned to managed IT service providers to maintain their employees’ computers. MSPs like us utilize a tool called remote monitoring and management software (RMM). Let’s discuss what it is and why it is so useful for managing your company’s IT. 

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4 Ways a Unified Threat Management Can Help Your Business

The online business environment is a dangerous place, especially with threats such as viruses, malware, and worse, all hiding in plain sight. Organizations need to take advantage of comprehensive security solutions that can cover all modes of attack, but finding an affordable enterprise-level solution can be challenging for SMBs. Thankfully, a Unified Threat Management (UTM) solution provides comprehensive coverage that today’s businesses need.

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Tip of the Week: How to Spot and Avoid Email Spoofing

b2ap3_thumbnail_email_spoofing_400.jpgLet’s say you get an email from a close friend. It looks like it’s legitimate, until you check the contents of the message. It’s an advertisement, or it’s trying to get you to click on a link to see something “important.” Regardless of what the content of the message is, you should probably slap that bad boy in the Spam section of your email inbox. You’ve just been the target of email spoofing, and it’s more common than you might think.

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