Directive Blogs

How much control do you really have over your IT assets? Oftentimes, businesses will consider other priorities, like sales, operations, and customer service, before they focus on IT systems and resources. The problem with this is that it creates a significant burden for your business, both in terms of the hidden financial drains and serious security vulnerabilities that undermine your business’ stability.

When it comes to cybersecurity, the most important aspect is often pushed aside in favor of solutions that are easier to control, like firewalls, encryption, and modern detection and response tools. However, the biggest and perhaps most important factor affecting your business’ security is, in fact, its people. No matter who you are, it only takes one accidental click to send your network spiraling into chaos, and even the most well-intentioned employees can wreak havoc under the right circumstances.

While you’re busy shoring up your cybersecurity measures, it’s worth asking what you’re doing about physical security breaches. Considering the risk they pose to your employees, data, and equipment, you shouldn’t leave this issue unaddressed for your business. Any small business owner should strive for the peace of mind that physical security can bring about.

Building a gingerbread house is a perennial tradition in many, many households. Those with experience know that precise, careful preparation leads to a successful, long-lasting final product, while rushing and cutting corners usually leave you with a crumbling, fragile mess.

Much of the same can be said of your business’ data. This essential operational resource is terrifyingly susceptible to a litany of threats and issues that could easily bring your processes tumbling down… hence, why the 3-2-1 Backup Rule is a core element of successful business continuity.

Let’s take a moment to consider the recipe for a reliable, disaster-proof backup, and how it aligns with the process of making a gingerbread house.

How many employees do you have who keep your company’s passwords on sticky notes stuck to their monitors? This simple, seemingly benign trick could be putting your business at risk. After all, if you can see the password on a sticky note, so too can others who happen to be wandering around the office—including potential threat actors.

Technology works wonders for business, but it also enables other organizations, like law enforcement. We aren’t here to argue ethics, but we would like to touch on some of the technology that certain agencies are using in the execution of their jobs. Specifically, we want to highlight the issues involving the very sophisticated AI and data-mining platforms, such as those developed by Palantir.

We all have too many accounts nowadays. Between our personal lives, work, and practically all the entertainment we consume, there are dozens to keep track of and manage… and then there are the ones that charge us for a service they offer. The stacking costs of these services are bad enough, but if you see them start to double or even triple in a given month, you may be experiencing a common problem that is simple enough to solve.

To do so, we need to clarify the difference between creating an account and logging in.

Clutter accumulates everywhere—the household junk drawer, an employee’s car, and yes, even your business’ network. In your business network, this clutter is called “digital cruft” and can lead to some pretty serious problems if you aren’t careful.

It’s a symbol that we’ve all become familiar with in recent years: three horizontal lines, representing the menu of whatever application or website is currently in use. Sometimes appearing as three dots, this little icon can be surprisingly important for both the end user and the business using it… especially now that mobile devices are so commonly used for browsing (early this year, 64% of all website traffic was observed to come from these devices).

Adopting smart office technology—from connected lighting and thermostats to sophisticated monitoring sensors—can transform your workspace, offering efficiency and a modern aesthetic. Yet, as IT experts, we must guide you past the shiny facade to confront a critical reality: every new smart device is a potential gateway for cyber threats.

You should not have to sacrifice security for the sake of being "high-tech." However, implementing these solutions without a robust security strategy is a risky gamble.

Here's a horrifying thought: Imagine your beautiful office has 50 hardworking employees... but only one tiny, single-stall bathroom. It's chaos. There's a line down the hall, all day. Productivity grinds to a halt. It's a classic bottleneck, and it’s completely unnecessary.

Here's the hard truth: This is exactly what’s happening to your business’ data right now. You’re paying your ISP for a super-fast Internet connection, but you’re forcing all that crucial business data through a flimsy, $50 consumer-grade router; you’re going to find out it’s not up for the job.

Technology doesn’t last forever, so what would you do if your keyboard or computer monitor bit the dust tomorrow? Some might just throw the technology in the trash and not think twice about it, but that’s the exact opposite of what you should do. Instead, we urge you to go through the proper channels to properly dispose of your old electronics—if not for the environment’s sake, then for your business’.

Even your friendly neighborhood Micro Training writers experience cybersecurity incidents, too!

In this Micro Training, one of our writers, Nick, shares his real experience with identity theft and how he navigated the incident.

Today, email isn't just for internal memos. When used correctly, it’s a powerhouse tool for growth. It is our humble opinion that technology should do two things: keep your business running and help your business grow.

Here are tech-savvy strategies to master your email marketing and make the most of this powerful tool.

Bring Your Own Device (BYOD) is a solution that has grown more popular over the past decade or so, primarily because more employees already own devices capable of running work-related applications. The employee gets to use a device they already know and love, while the employer saves money from the cost of equipping that employee. That said, the security risks associated with BYOD can undermine an ill-prepared implementation and open the door to potential legal action.

If one fact has been proven true, it’s that remote and hybrid work are not temporary trends; they are future operating models that help businesses achieve greater flexibility and talent retention. Of particular interest is hybrid work, an approach that mixes the demands of in-office work with the benefits and flexibility of remote work. If you want to build hybrid work into your operational infrastructure, there can be no denying that your IT infrastructure has to be locked in—particularly if you want to stay productive, secure, and competitive.

Let’s review the benefits and risks of hybrid work as an operational model for your business.

There are a bunch of shortcuts that most (if not all, at this point) of us should already know… cut, copy, paste, new tab, things like that. These are the basics. However, if you really want to show off for the boss—blowing them away with your efficiency and professionalism—some more advanced options are also handy to know.

Let’s go over some shortcuts to take advantage of:

Have you ever considered investing in smart technology for your office? We’re talking, of course, about the smart appliances, lights, thermostats, and so on, all of which make your office feel like you stepped into a sci-fi movie. As IT experts, it would be wrong for us to let you implement all these shiny new solutions without considering the security implications.

Our question to you is this: are you willing to leave glaring security weaknesses in your infrastructure for the sake of being considered “high-tech?” We hope the answer is an emphatic “no.”

When an employee leaves your business, they go through (or they should, at least) a comprehensive offboarding process where you collect their keys, laptops, and other assets you gave them to do their jobs. You may have collected these physical keys, but certainly not their digital keys. You might still see them pop up in the instant messaging app, or you might find recent activity from their account in your shared drive, all of which is problematic.

If you’re not careful, ex-employees might still be using company resources for their own personal use, and this can create a serious security risk for your business—not to mention the legal ramifications should anything bad happen.

Despite the immense productivity and convenience that come from using a smartphone, it’s important to remember that these devices are miniature computers in our pockets. As such, they are just as susceptible to threats as a computer or laptop. According to the National Security Agency, powering down your device is one of the most effective ways to protect your smartphone from various threats. Here’s why.

While IT teams implement firewalls, antivirus protection, and system updates to strengthen your organization’s network, technology alone can’t stop every threat. That’s where the human firewall comes in.

In this week’s Micro Training, we’ll explore how security-aware employees play a vital role in identifying and preventing cybersecurity threats — and how every informed choice strengthens an organization’s defenses.

Cryptocurrency has brought about innovative new technology for use in the business world, but it’s also created more headaches, primarily due to ransomware. With ransomware, a malicious entity can lock down your computer files and demand a cryptocurrency ransom in exchange for your data’s safe return. So, why is cryptocurrency the chosen currency for these kinds of transactions?

It would seem that the people responsible for the recent heist at the Louvre, which netted over $101 million in jewelry, may have used a more complicated plan than strictly necessary. According to a French publication, the famous museum has a long history of cybersecurity mistakes and faux pas… many of which, given the museum’s fame, are truly shocking.

Let’s go over what we know about the Louvre’s protections over the years, and what they suggest about the current state of things. We’ll probably learn a thing or two by doing so.

Every day, your small-to-medium business handles sensitive information: customer names, credit card details, employee records, and vendor contracts. This data is valuable, not just to you, but to the hackers and regulators who are paying attention. The old idea that "only big companies get audited" is completely outdated. Data privacy compliance has moved from a niche legal issue to a core operational requirement for every SMB owner and manager.

An old fable says that a frog placed in a pot of boiling water will jump out immediately, but if the water is warmed to boiling with the frog already in it, the frog won’t notice until it is already too late. Many businesses today act like that frog, overlooking minor tech issues that signal a growing problem until the damage is done.

Let’s see if we can identify some of these issues to help keep you out of hot water.

So, you’ve added an antivirus to your business’ cybersecurity protections. That’s great—it’s an essential element of the comprehensive defenses that a modern business needs. However, it is important that the antivirus you’re relying on is, in fact, reliable.

Let’s go over how not all antivirus tools are the same, and what makes it so important to implement one that meets your business’ needs and protects against the threats you would otherwise have to deal with.

What was the scariest Halloween costume you saw last week? Chances are we know something scarier—the cyberthreats that want to take your business down. Let’s go over some of the most common threats to your business’ future and what your business can do about them.

Let me ask you something: how well does your current IT support function?

If your first instinct is to say something vaguely positive, like “good” or “fine,” you’re probably missing out on significant benefits that could come from a more immersive and fleshed-out service delivery, rather than a stopgap meant to preserve the status quo. If your provider has never asked you about the future and your goals for it, it may be time to seek what else is out there.

We’re kicking off Cybersecurity Awareness Month with real user stories about scams they’ve encountered. Staying safe online starts with awareness, and we’re stronger when we share our cybersecurity experiences with one another.

In this Micro Training, learn about phishing from real life stories and uncover tips and tricks that can help you avoid falling for scams.

With the rise of generative AI infiltrating pretty much every sector of society, it’s no wonder that businesses are finding creative new ways to use it for their gain. However, you need to be especially careful when using generative AI in the workplace. Today, we want to cover three common no-no’s that your business should keep in mind as it navigates the wild landscape that is AI.

We’ve seen firsthand how the shift to remote work has revolutionized business operations. However, one area still causes friction for many business owners: the virtual meeting. A poorly executed remote meeting isn't just a time-waster; it can drain productivity and disengage your team, damaging your company culture. Today, we outline a few tips that show that with the right strategy and tools, your remote meetings can be even more effective and engaging than their in-person counterparts.

Remember tape backup? For some SMBs who have moved on, this form of data backup is a clunky and frustrating relic of the past. But if you aren’t remembering it and are instead still dealing with it, you might be experiencing some operational frustrations of your own. Today, we want to cover a better solution—one that takes the unpredictability out of business continuity.

Now that AI has entered the mainstream, more businesses are implementing these tools into their daily operations. Tasks like drafting emails, brainstorming for a new project, or debugging code have all been made easier. Here’s the secret to making the most out of AI: you get out what you put in. What do we mean by this? Let’s find out.

The horror genre has always been a means of shining a light on society's fears and concerns, often using metaphor to convey its message. In the spirit of the holiday, let’s consider some of the films over the years that have used artificial intelligence to teach us lessons through the ever-so-effective format of fear.

Happy Halloween! Tonight, ghosties and goblins will roam from door to door, collecting candies along the way. This is to be expected. Less expected are the cyberthreats and attacks that darken the doors of modern businesses of all shapes and sizes.

Let’s talk about the things you need to do to keep your business safe, inside and out, every night of the year.

Updating software is a crucial part of staying safe online, but not all software updates are created equal.

In this Micro Training, learn why these updates are important and how cybercriminals leverage fake software updates in their scams.

Artificial intelligence is all the rage these days. In fact, most businesses are using it for a multitude of things. With everyone all-aboard the AI train, it’s easy to confuse the computational power and speed AI offers to be infallible. Unfortunately, AI can get things going sideways if you aren’t careful. When it does go wrong, the consequences can be more than just an inconvenience.

Here's a look at some of the most critical ways AI can go wrong:

Multitasking is a common thing for today’s workers, and so is having multiple tabs open in your web browser. You might even have multiple different apps running simultaneously, which can make you feel like you have to constantly close one window to open another. Well, no more. You can use Smart Windows (also known as Snap Windows) to place two or more side-by-side and enhance your productivity.

Picture this: a potential customer in Oneonta needs a service you provide. They pull out their phone and type "best [your service] near me." What do they see? If your business isn't popping up with a map, glowing reviews, and easy-to-find hours, you’re not just missing a click—you're losing a customer. Your Google Business Profile isn't just a listing; it's your digital storefront, and it's time to make sure yours is open for business.

Your IT budget can cause you a lot of stress, but if you approach it right, it doesn’t have to. Like every other part of your business, you want to have a good idea where to invest your technology budget. Not that many people do. We recommend you build out an IT roadmap, and a strategy on how to keep downtime to a minimum; and a lot of that is getting experts to manage and maintain your business’ IT.

Pop culture has given us a vivid, if often terrifying, impression of artificial intelligence. When we hear AI, many still picture calculated malice: a HAL 9000, a Skynet, or an Ultron.

The real potential of AI is far more productive, it's less about calculating world domination and more about becoming your organization's most helpful collaborator. Think of it as a JARVIS for your executive team or an R2-D2 for your operational staff: a powerful tool that assists your team in generating ideas, solving complex problems, and completing high-volume tasks. Critically, maximizing this potential doesn't require new hardware; it requires sharpening the very soft skills we already value in our top performers: curiosity, empathy, and resilience.

Network hubs, network switches, network routers… What does it all even mean? All of these devices and terms can be confusing, and to some, they might even be interchangeable. However, the fact remains that they all serve different purposes, and some might not be the right solution for your business’ needs. Today, we want to break down the differences and when you might consider one over the other for your infrastructure.

What goes through your head when you hear the words “IT audit?” Are you worried about your business’ deepest and most shameful technology secrets being exposed, or are you excited about the opportunity to resolve issues that you might not even know exist? We hope you have the latter mentality, as it’s the appropriate one—especially if you want to build a business that stands the test of time.

Staying safe online means protecting your accounts with stronger authentication. That’s why this Cybersecurity Awareness Month, we’re diving into real stories about Multi-factor Authentication (MFA) and how cybercriminals try to bypass it.

In this Micro Training, learn how MFA works, where it can fall short, and what you can do to keep your accounts secure.

It’s happening in your office right now. An employee, trying to boost productivity, pastes a chunk of your confidential client list into a public AI tool to draft a marketing email. They see it as a clever shortcut. You should see it as a massive data breach waiting to happen. The explosion of AI tools like ChatGPT is a game-changer, but for unprepared businesses in Oneonta and beyond, it's a dangerous new frontier.

It’s easy for employees to reuse passwords just to make things easier for themselves; after all, why use different passwords when you have a dozen accounts to remember passwords for? Unfortunately, this habit will come back to bite you, especially if your business is ever involved in a data breach. These credentials could be put up for sale on the dark web… and that’s just the beginning of your problems.

Regardless of how big or small your business is, chances are you have at least one server unit that holds sensitive data. Ask yourself this question: do you have the knowledge and expertise to properly care for and maintain that server unit? The best way to ensure your business takes care of its server technology is to work with a managed service provider. Here's why:

Business is already complicated enough without having to remember all of your passwords. Unfortunately, logins and sign-ons are a necessary part of operations, and without them, work isn’t going to get anywhere. All that said, there is a solution to the problem of having too many accounts with too many unique credentials, and it all starts by asking a simple question.

A significant and growing number of small businesses are either actively using AI tools or exploring their potential, motivated by the promise of increased efficiency, cost savings, and gaining a competitive edge.

It's an exciting movement, proving that AI isn't just for huge mega corporations. Small businesses are using AI for everything from generating marketing content and handling customer service inquiries with chatbots to analyzing customer data and automating back-office tasks. The goal is to compete faster and smarter.

The cut, copy, and paste commands are some of the most frequently used keyboard shortcuts in the modern office, but do you actually understand how they work? They make use of the clipboard, but not many people know what the clipboard is or how it functions. Today, we want to demystify the clipboard and break down how you can make better use of it on your Windows device.

Congratulations! After a long and arduous interview process, you’ve found the ideal candidate for your business. They’re enthusiastic and experienced, but as soon as they sit down, they realize that they aren’t properly equipped to do their job.

This is precisely how to start a new hire on the wrong foot. Not only is it discouraging for them, but it is also expensive for you. While it may be tempting to blame individuals in these situations, they actually indicate a systemic shortcoming in your onboarding process. The only effective way to prevent these outcomes is to create procedures that ensure everyone on your team—new people included—can fully contribute.  

Your password is the first line of defense between you and a cybercriminal—but if it’s weak, reused, or predictable, it could prevent you from staying safe online.

In this Micro Training, we’re continuing Cybersecurity Awareness Month with tips on what makes a strong password, why password managers can help, and how cybercriminals exploit weak or reused passwords.

Today, every business needs cybersecurity. In some industries, more and more decision-makers actually request it. If you are a business and cybersecurity isn’t a part of your priorities, you are going to be left in the dust.

Let’s talk about how you can maintain that balance with some strategic marketing and culture-building.

When was the last time you gave the time of day to your business’ phone system? The Internet has largely made traditional telephone solutions obsolete, yet countless businesses still cling to them for dear life. Still, dismissing the importance of the telephone as a way to connect with your customers would be foolish, so our focus today is how businesses like yours can implement phone solutions that leverage the good while eliminating the bad.

Today is the first day of the post-Windows 10 era, and if you are still running a PC with the popular operating system, trouble could be ahead if you don’t make a move immediately. In today’s blog, we will talk about your options going forward. Let’s get right into it.

Let’s say that a small business, maybe even one of your neighbors, just poured thousands of dollars into the latest and greatest security software and firewall system. You’re impressed… until a disgruntled employee walks in one night, nothing to stop them, and takes a hammer to the server they have behind an unlocked door.

Suddenly, there’s one less small business, and there was nothing that expensive security software could do about it.

The idea of a four-day workweek (where employees work the same schedule, minus one day a week) has long been campaigned for, with numerous anecdotes supporting its efficacy. One very successful example is provided by the nation of Iceland, which implemented initial trials of reduced work with just under 1 percent of its population, or about 2,500 people, back in 2015. 

These efforts have increased over the years, and today, almost 90% of Icelandic workers work 36 hours per week with no negative ramifications to the economy. In fact, Iceland’s society has enjoyed significant benefits during this experiment.

We've all been there. You're trying to quickly find that one photo from your vacation, or that important PDF for work, and you end up endlessly scrolling through a digital wasteland of screenshots, random downloads, and duplicates. Our smartphones have become extensions of ourselves, but without proper care, they can quickly turn into cluttered, inefficient tools that cause more frustration than they solve.

The Internet of Things is not a futuristic concept; it's a fundamental part of many modern businesses. IoT devices generate a wealth of data that can be used in several ways. Unfortunately, deploying IoT devices isn't enough. To get the most out of your IoT investments and ensure a strong ROI, you need a smart, strategic approach. Here are the best strategies businesses can use to get the most out of their IoT investments.

While still critical to get right, passwords aren’t nearly as secure as you would expect them to be. They can be guessed (especially if proper password practices haven’t been followed), stolen in data breaches, or phished from a well-meaning—albeit shortsighted—employee.

Passwords are basically the lock built into the front door of a building. They’re enough to keep out honest people, but what about the people who are willing to go to the deep web and 3D print the master key to the type of lock you use?

It’s everyone’s worst nightmare—checking your pockets or purse, then checking them again, trying to feel around for your smartphone, but it’s not there. Where did you leave it, or where did it fall out? Or worst of all, did someone steal it? Regardless of how you lost your smartphone, you need to take these three simple steps to ensure whoever finds it can’t steal your data.

Did you know that during World War II, Allied codebreakers didn't just crack the German Enigma code with pure math? They also used clever tricks, like baiting the Germans into sending predictable messages, to expose the machine's inner workings. History proves this approach worked then, and (unfortunately) continues to work now.

This art of manipulating a system to reveal its secrets has found a new, high-tech home in the world of artificial intelligence. It's called prompt hacking, and it's essentially a form of digital social engineering aimed directly at the AI models businesses are starting to rely on.

How does your business use virtualization? We guarantee you that at least part of your infrastructure is virtualized to some degree, even if you don’t realize it. From hardware infrastructure to your desktop infrastructure, there are plenty of options for how your business can leverage virtualization for considerable impact.

We’re all about proactive business technology support. That means we’re always on the lookout for tools that help you work smarter, not harder. 

Here’s a step-by-step guide to creating your first Google Form:

It’s easy to skimp here and there when you run a business. After all, it isn’t cheap, and you have to make difficult decisions every day for where you’re prioritizing your spending. One area where you can’t scrimp on a substandard investment is your technology; especially an old computer that has broken down over and over again. If you’re not careful, that broken computer could be holding you back and costing you profit.

Are you making the most out of every single mouse click you make? The navigation peripheral has a lot of hidden functionality that you might not realize exists. Today, we want to go over some of the ways you can make each mouse click matter just a little bit more, as well as how you can use these tricks to save a little time and be a bit more productive.

In the movie Moneyball, Billy Beane and the Oakland A's changed baseball forever. Faced with a tiny budget in the early 2000s, Beane ignored traditional scouting and used data to find talented, undervalued players. This sabermetrics approach allowed a small-market team to consistently beat rivals with much bigger budgets, proving that data, not just money, can lead to success.

Today, those same principles apply to every business. In a competitive world, companies of all sizes and industries can use data to make smarter decisions, optimize resources, and build a stronger business for less.

Your business’ relationship with IT has a direct correlation to how well it operates. If your technology fails, your business suffers productivity losses, as well as financial ones due to decreased reliability in the eyes of customers and clients. One of the best ways to ensure you’re following through on the promises you make to your customers is to implement a proactive IT strategy to replace the reactive approaches seen in the past.

It is remarkable how much more capacity our data storage tools have than they had upon their initial invention, and how much data we’ve amassed in that time. The first-ever commercial hard drive was the size of two refrigerators, and held a mere five megabytes of data. For context, that’s about five photographs. Today, hard drives hold exponentially more data, and it is critical that you are doing everything you can to protect this data from any circumstance, from fire, severe weather, or cyberattack.

So, are you? Too many business owners aren’t sure… but there’s a way you can be. 

Cybercriminals don’t always go after the toughest targets—they go after the easiest ones. Businesses without even the most basic protections are at the greatest risk.

This Cybersecurity Awareness Month, it’s the perfect time to revisit your defenses and make sure you’re not leaving the door open. Here are the essentials to get started—and the next steps to take your security even further.

How do you know when it’s time to fire one of your vendors? Better yet, how do you know when you’re better off firing your IT vendor to find a better option? These kinds of situations can be stressful, but they’re not impossible. We’re here to help you make the call, as well as to offer a better alternative that saves you time, energy, and money.

It's a familiar challenge for businesses: how do you build customer loyalty and a strong user experience while also making sure that their data is protected? Sustainable success depends on mastering this delicate balance. Instead of choosing one over the other, the goal is to optimize data protection without hindering your ability to engage customers and drive growth.

Do you have an internal IT department for your business? Small businesses often don’t have dedicated IT staff, and if they do, chances are they’re overwhelmed with tasks and constantly playing catch-up (IT is a big job, after all). In fact, they might feel like they can never take time off because they’re so busy. If you want to ensure your business always has the IT it needs, then you should consider outsourcing as an option.

Here’s a challenge; go to any cybersecurity news website and see how far you can go before seeing an article about some new type of ransomware attack. It’s everywhere, and it’s scary, but that doesn’t mean your business has to cower in fear. With the right tools and resources at your disposal, you too can fight back against ransomware. Here’s how you can protect your business from ransomware and the threats it poses.

Have you ever heard of mouse keys? It’s an accessibility feature of Windows 11 that lets you control your mouse cursor using the keyboard. It’s helpful for when your mouse stops working, or if the batteries die and you don’t have another you can use. Here’s how you can make the most of mouse keys for your Windows 11 PC.

Scams are everywhere, and it’s up to you and your team to identify them before you accidentally expose your business to something truly sinister. However, it’s often easier said than done, and scammers have gotten craftier in recent years. Today, we want to discuss three of the dead giveaways that you’re looking at a phishing scam, as well as how to address it.

Does your organization have the good fortune of having an in-house IT department? More likely than not, even if you do, your department has maybe a couple of technicians at most, and they are all up to their ears in work, whether it’s keeping up with maintenance or struggling to implement new and innovative solutions. If you’re looking for ways to upgrade your organizational IT infrastructure, we recommend you start with a network audit to determine what needs to be done (and how we can help you do it).

If you want your devices to keep running smoothly, including utility and security, you need to ensure they are updated. Updates sometimes cause problems beyond what they solve, however. What looks like a routine patch or update could impact your important applications, and if you’re not careful, you could potentially cause a downtime scenario simply by being proactive with your updates.

How often do you find yourself thinking about how new technology will impact your business’ bottom line? Chances are, you have considered implementing a new piece of technology or two, but you might get stuck on whether or not it will actually be worth the investment. This is where you consider the return on investment that technology will provide, or ROI. Here’s how you can make sure your technology is providing results and what you can do if it doesn’t get the results you’re looking for.

Nowadays, we’re all busy—especially at work. Collectively, our days are filled with improving our products and services, cultivating client relationships, and putting out fires left and right. Do you really have the mental bandwidth to commit to quibbling over whether or not your data is secure?

The fact of the matter is that cyberattacks of all kinds are a constant threat to everyone, and could very well take your business out of commission unless you do something about it. Let’s review some steps that will help reinforce your business’ security posture and better defend your data.

Cyberthreats are a constant, evolving risk. While robust cybersecurity measures are the first line of defense, they are not a silver bullet. This is where cyber insurance comes in—not as a replacement for security, but as a critical component of a comprehensive risk management strategy.

For small-to-medium-sized businesses (SMBs), the financial fallout from a data breach or cyberattack can be catastrophic, including legal fees, regulatory fines, and the devastating loss of revenue due to business interruption. Cyber insurance provides a financial safety net against these potential liabilities.

The truth is, fear is one of the most powerful tools hackers use because it works.

In this Micro Training, we’re going beyond just recognizing fear tactics—we’re going to teach you how to hack the attack.

While marketing may feel like a fiercely independent endeavor for every business, this is only half true. Sure, you may not want to promote one of your direct competitors… but why not work with another company, in a different industry, to meet both your goals?

This approach is almost a marketing cheat code, the rising tide that raises all ships. Let’s talk about why such partnerships are so valuable and how to take advantage of the marketing advantages for yourself.

AI has revolutionized the way businesses operate, streamlining various tasks and changing how knowledge-based businesses function in record time. One of the ways that businesses are using AI is customer support, but how effective is it really? Is there any merit to maintaining the human element of your customer service, or said in a different way, what can human customer support offer that AI cannot?

The average email inbox can easily become packed with so many unwanted messages… not necessarily spam, per se, but threads and feeds you’re just no longer interested in. Fortunately, there are capabilities baked into Gmail and Microsoft Outlook alike that allow you to remove these messages from your concern.

Does your business really still use that old fax machine? Chances are, it’s just taking up space and costing your business valuable time, money, and resources that would be better spent elsewhere. Let’s look at how a fax machine can actively hold your business back, both in terms of operations and budget.

All businesses need a little IT assistance from time to time, whether it’s for a simple hiccup some software or a full-blown technology emergency. Cybercriminals will often pose as IT support in attempts to capture this low-hanging fruit. Your employees should know how to spot the following warning signs from a fraudulent tech support squad.

Business leaders and decision makers have plenty to deal with… and that’s before factoring in all the problems and obstacles that pop up over the course of their normal operations, particularly when it comes to the technology their businesses rely on.

Naturally, a smart business owner would want their technology to be as reliable as possible, available without requiring conscious effort. As it happens, one of the modern options for IT support enables circumstances to be as close to this ideal as possible… but the other predominant option ultimately gives you more to worry about.

What would you do if your entire infrastructure were impacted by ransomware all at once? Do you have a contingency in place to address this risk, or are you going to “wing it” in the face of such a threat? The smart answer is that you’ll be prepared, and a data backup and disaster recovery solution (or BDR) plan will help you do just that.

You’ve seen phishing emails before. But have you noticed how they’ve evolved?

In this Micro Training, we’re going to show you how phishing has become emotional warfare—and why understanding its evolution could protect you from falling for the next attack.

The more you’ve invested in anything, the more critical it feels for you to get a return on that investment. So, what happens if you keep pouring money into these efforts in the hope that it will eventually work out in your favor?

These kinds of skewed choices come about thanks to the sunk cost fallacy—the tendency human beings have to be swayed toward illogical decisions based on what we’ve already spent. 

Let’s discuss how to avoid this in your business by working through the logic, free of the emotional context that the sunk cost fallacy introduces.

A successful business is a secure business. You probably have a good lock on the front door, maybe an alarm system, and secure cabinets for important documents. You do all of this to protect your business' physical assets from threats. So why wouldn't you do the same for your digital assets?

Just as you have physical security measures, your business also needs strong cybersecurity policies. They help create clear rules for employees to follow and a plan to fall back on if an incident occurs.

As we try to eke out as much fun from the final months of summer as possible, many of us will find it increasingly challenging to disconnect from the office—even from miles away. We could be lounging on a quiet beach in Bora Bora, but instead of enjoying the tranquility, we’d still be itching to check our emails. Instead of being able to truly relax, many team members and business owners still feel the pressures of the office even when away, essentially undoing any benefits of the vacation.

Let’s discuss how this can be addressed for the mutual benefit of everyone, allowing you and your team members to step away from time to time without causing disruptions.

In a lot of ways, your business’ IT is just like a chair; you want it to feel stable, steady, and secure, not unbalanced and unsteady. In particular, a reliable security strategy depends on three legs: your people, your processes, and your technology. Let’s look at how you can use this “stool” approach to IT security to improve your company’s resiliency to potential threats.

Surprises can be exciting, but one part of your business where you don’t want them is in your IT. A server crash, a wireless connectivity outage, or a security threat can all create multiple surprise problems that you simply aren’t ready to handle—particularly in the realm of your wallet. Instead of spinning the wheel and gambling on your IT bill, you can instead treat your IT like a predictable utility cost, and it’s all thanks to proactive managed IT services.

While data might be the new currency, your own business’ data might be a bit too messy to make full use of. You might be paying to store it and protect it, but you’re not doing as much with your data as you’d like. Here’s how businesses find themselves with these “data graveyards” and why it essentially functions like a debt rather than an asset.

Cybercriminals don’t need advanced tech to hack you—they just need to make you panic.

In this Micro Training, we'll discover how fear-based scams work, and what one might look like.

We often publish articles about the cloud and how it’s impacting the world of business, but one thing you can never get away from is how important security is to this mission. Regardless of the use, the cloud is only helpful if it’s secure, and it can actively hold your business back if you neglect this important aspect of its operations.

Are you blindly sprinting forward where your technology is involved, picking things that sound good, hoping you have enough forward momentum to reach the next stop? Unfortunately, this approach is often an option that many businesses take, usually to their detriment.

We want to remind you that you there is a better way: creating an IT roadmap to strategically merge your technology with your more functional business goals, helping you progress with every dollar invested.

Business owners have a lot of duties and responsibilities, and while you can hire a lot of people to cover some of the more stressful ones, it might feel strange to outsource your company’s technology management. You know IT is important, so that’s why you feel like you have to do it yourself, or at least in-house, but in reality, you’re the last person who should be working with your technology—and we’ll explain why.