fbpx

Don’t wait any longer. Get started today!

 
 

Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

How to Scale a Growing Business (Using Technology to Your Advantage)

If you could generate more revenue without spending more, wouldn’t you?

If you share most people's goals and aspirations, the answer is a resounding and enthusiastic “yes.” Scaling a business is an important element of continued success—provided it is carried out correctly. Let’s discuss how you can help ensure your success, partly by implementing the right technology.

Continue reading

Did You Know? Big Tech Companies Don’t Care About Your Data Privacy

How important do you consider security for your personal and private data on your web-connected accounts? If you don’t think about it often, you should be; countless entities out there—including major enterprises and providers you trust—do not respect your data privacy and security. Let’s discuss how some large companies take advantage of your data and some of the questions you should consider when trusting these companies with your data.

Continue reading

Cyber Censorship is a Complicated Issue

The web is filled with all types of content, and depending on where you live, it can be regulated by a myriad of organizations from all sections of society. From internationally recognized trade organizations to governments to industry regulators, there are a lot of moving parts in data regulation as it now stands. That leads to people wanting more control over data and censorship. Let’s take a look at cyber censorship and how it's a bigger issue than you might think.

Continue reading

The Best Way to Protect Your Business’ Reputation is to Protect Your Data

SMBs tend to rely on their longstanding clients to bring in the majority of their revenue, so what happens when clients suddenly cannot trust your business’ reputation? Look no further than if you were to suffer from a cyberattack for an answer. It turns out that being careless with your clients’ data is one of the best ways to sink your reputation.

Continue reading

Three Innovative Tools Every Small Business Should Consider

There are rules for doing business that most people understand. That status quo has been around for a long, long time, but as technology advances, it does more than connect parts that weren’t connected before; it can break down some of the old notions about the ways businesses are run and give people who think outside the box a leg up going forward. Let’s look at three ways business leaders are innovating how they do business.

Continue reading

How to Transition to or Establish a New Office Location

It’s always exciting when you can expand your business’ influence with a new location, but this excitement brings with it all kinds of complications. There’s always something, whether it’s the technology for the new location or the logistics surrounding the opening. Let’s look at how you can make sure that technology is not the thing that holds your business back from opening a new location.

Continue reading

How Your Business Can Benefit from Inventory Management

Managing the large number of devices in a modern office requires effective tracking and monitoring. The challenge lies in keeping tabs on each device, identifying users, and monitoring usage patterns. If your technology isn't currently being tracked, it's important to start doing so. The implementation of an inventory management system offers a more efficient and streamlined approach to this task.

Continue reading

Five Problems Businesses Have with Modern IT

While it’s true that technology has become essential for businesses, organizations still often grapple with various technology issues that can impact how they do business. Many times organizations get turned around and it can cause some aspect of their IT to be problematic for them. Today, we look at five common technology issues that businesses frequently face.

Continue reading

Four Ways to Manage the Complexities of Your Business

Running a business may never be totally smooth sailing, but it doesn’t have to be a complete grind all the time either. Managing complexities with your business’ technology is a good way to ensure that things move ahead with some efficiency. Today, we look at four ways to effectively handle complexities in the realm of business technology.

Continue reading

Technology Solutions to Help Solve Common Operational Problems

Operational problems can not only stymie growth, they can trigger a lot of other issues that can be detrimental to the long term success and sustainability of a business. Unfortunately, it’s often a little difficult to see while you are in the heat of battle. Let’s take a look at some of the solutions that can solve some of the common operational problems that small businesses run into.

Continue reading

Five Ethical Decisions Innovative Businesses Need to Wrestle With

Nowadays, companies grapple with a myriad of ethical challenges, necessitating responsible decision-making to keep the data they store secure. Some decisions that are made straddle the ethical line of right and wrong. Let’s take a look at five uses of technology that are controversial.

Continue reading

How Small Issues Can Snowball Into Major Operational Problems

When it comes to your business’ continuity, you should know that even small issues pose a great threat—especially when they involve your business’ data. Let’s examine two situations where even small mistakes could lead to a cascade of problems that could leave your organization strapped for cash and struggling to stay alive.

Continue reading

KPIs to Help You Measure Your Business’ Productivity

Productivity is the lifeblood of any business, and understanding what it entails is paramount for every decision-maker in the corporate world. The concept of productivity is highly contextual, as no two businesses operate in the same way or are managed identically. Today, we present a set of key performance indicators (KPIs) that you need to consider. These twelve metrics will assist you in gauging whether your business is meeting productivity expectations or falling short.

Continue reading

How to Make the Most of What Your Business Has

Your business only has so many resources, from its budget to its time to its employees’ capabilities. This is what makes it so crucial to properly manage all of them.

Let’s run through some basic practices that can help you make the most of what your business has at its disposal.

Continue reading

Modern Technology Can Boost Sales Efforts

In many ways, a business is only as capable as its sales team allows it to be… and nowadays, a sales team is only as capable as their tech allows them to be. Let’s take a few minutes to discuss how you can turn this to your advantage by providing your sales team with the technology that supports their goals.

Continue reading

How to Successfully Implement a New IT Strategy

Technology is an incredibly powerful factor when it comes to your business operations, so we wanted to share how a solid IT strategy can make a significant impact on your company. We’ll explore how poor IT implementation and strategy can affect performance, as well as what you need to do to prioritize your IT.

Continue reading

It’s Probably Time to Consider a Change

Ask anyone that runs a business and they’ll tell you that it’s not one thing, it’s dozens of interconnected tasks that make up an efficiently functioning business. The smaller a business is, the more that the people that work in it need to do. This month, we wanted to discuss how even small investments in technology can make a massive difference in the way a business operates. 

Continue reading

eSignature Tools Provide Value for Small Businesses

When a business strikes a deal, there is usually some sort of paper trail or contract involved to hold both parties involved accountable. However, the traditional method of managing paper documents is both time-consuming and wasteful. With eSignature tools, businesses can change the way they handle signing documents for the better.

Continue reading

Looking to Make More Sales? Consider Using These Technologies

Today’s technology can be used to help optimize and elevate just about any of your business’ processes, including your sales processes. Let’s run through a few examples of how your sales team could (and really should) be using tech to their advantage.

Continue reading

Speed up Business with eSignatures

Businesses today deal in contracts. Every agreement has a proverbial paper trail. Traditional paper-based contracts are not only time-consuming, but they also involve manual efforts and can be prone to errors. This is where eSignature tools come into play, offering numerous benefits that revolutionize the way we handle and sign documents. This week, we explore the key advantages of eSignature tools and how they can positively impact businesses of all sizes.

Continue reading

Build Efficiency Through Strategically-Implemented Processes

Every business is trying to do what they do with fewer interruptions and reduced costs. The more you can do with less, the more profitable your business can become. Building efficient processes is essential for the growing business, so this week will explore various strategies and practical tips to help you build more efficient processes.

Continue reading

Basic Marketing Technologies to Help You Bring in Business

We tend to focus a lot of our time on this blog talking about the technologies that businesses can (and usually should) use as a part of their operations. However, without clients or customers coming in, there’s only so much good that these technologies can do. That’s why we wanted to briefly touch on a few technologies that can help you attract more people to your business so that all the other IT solutions we recommend can live up to their potential.

Continue reading

Does Managed IT Really Pay for Itself?

Businesses use all types of sayings to try to draw in customers. One of the core selling points of managed IT services is that “it pays for itself”. This is more than just marketing. The multiple services that make up managed IT services all help a business save time and money, but when added together, it can really help the bottom line of a business more than most services they can use. In this week’s blog we thought we would go through the core elements of a managed IT services agreement to show how it really does pay for itself. 

Continue reading

Many Businesses Have Found the Value in Hybrid Operations, You Might Too

The reliance on remote workers has grown exponentially over the past couple of years, and presents businesses some stark challenges as well as some amazing opportunities. As a result, a lot of businesses have tried to find middle ground and started implementing a hybrid approach to their workforce. Let’s take a look at what hybrid work entails and how it can benefit your organization.

Continue reading

It’s Important to Be Selective With Your Business’ VPN…Here’s Why

“I just wanted to take a second to thank the sponsor of this video, [insert VPN provider here], for supporting the channel!”

If you’ve been on YouTube in the past few years, this message likely sounds pretty familiar. Virtual private network providers have been taking advantage of the trend of influencer marketing to spread awareness of their largely obscure product—often, offering an enticing deal. While we have and will continue to promote the use of a VPN for business purposes, we wanted to clarify something here: these are not the VPNs we’re saying you should use.

Continue reading

Three Ways You Can Make Technology Work for You

While extremely useful, there are plenty of potential frustrations when using technology for your business. From extended downtime from broken technology to hackers trying to steal your data to tools that don’t really fit the specific needs of your business: managing a lot of technology can be difficult. In this blog, we are set to discuss three things you should focus on to get out in front of potential technology problems.

Continue reading

Why Your IT Team Should Have Its Own Mission Statement

You’re probably familiar with the concept of a mission statement, particularly in terms of your business as a whole. Did you know, however, that you don’t need to stop there? You can—and we’d argue, should—establish more specific organizational missions for your different departments. Let’s consider how you can benefit from creating a mission for your IT team to uphold throughout its operations, and how you might go about doing so.

Continue reading

Bureaucracy In Your Business Can Ruin Efficiency

For business managers, it can sometimes be difficult to create policies and procedures that allow for the efficiency that they’d like to see from their business. Business growth leads to more complex situations which in turn demand more complex procedures. This enhanced complexity can not only get constant in that you need to alter the way things are done, you also could fall into the trap of mistakenly putting productivity roadblocks up that can alter the way your business operates.

Continue reading

How Other People Can Be the Key to Your Business Success

Business is filled with all types of relationships, and some of them are very challenging. Consider for a minute how challenging some of the interactions you have with customers are; or some of the vendor conversations that happen; or some of the give-and-take you get from your employees. Sometimes it is hard to believe that without these people, your business would be a complete flop. This month, we break down how sometimes the relationships you forge in business are the key to things breaking your business’ way.

Continue reading

How to Squeeze Every Drop of Value from Your Business Technology

Keeping a business running is no easy feat, with dozens of moving parts and considerations to maintain at any given time. Arguably, this has never been more true than it is now, when you combine current inflation and labor shortages with the technological options businesses now have. In short, it can be exceptionally confusing…and challenging in terms of budgeting it out.

Continue reading

Supply Chain Management and the Growing Need for Logistics

Small manufacturers and distributors operate under a whole separate set of conditions than their larger competitors. This is because they don’t have the available capital to have any noticeable inefficiencies, and if they do have some, they are going to definitely affect their ability to compete. One solution that these organizations can lean on is a logistics platform. 

Continue reading

3 Strategies to Win When You Have Too Much to Do

Have you ever felt like there was simply too much to do and unless you light a fire under your butt, you have no chance to get it all done? What if this state is standard operating procedure? For many small business owners and employees, this is the reality of going to work every day. In this week’s blog we thought we would discuss three strategies that work to lighten the load when it seems like the to-do list is just too big.

Continue reading

How to Keep Rapid Growth From Hurting Your Business

All successful businesses want to grow and better themselves, as growth is a direct indicator that you are doing something right, from providing better services to your customers or servicing more customers. If you’re not ready to adapt to this growth, you’re in for a difficult time. Here are three ways you can keep your business operating even when you’re experiencing unprecedented growth.

Continue reading

Attract and Retain Employees with Solid IT

Technology is only effective in the hands of the right—or, at least, well-trained—employees. To work toward this goal, you’ll have to ramp up your hiring processes to ensure you garner the interest of the right candidates for the jobs. Nowhere is this more true than for your IT department. Let’s go over how you can make your business an attractive employment option for skilled and innovative technicians.

Continue reading

The IoT Is Helping Business Get Smarter

Business technology has grown so much over time that it’s practically unrecognizable compared to some of the original solutions. The Internet of Things has given businesses more opportunities to automate processes and build efficiency into their IT infrastructure, and in more ways than one. Let’s look at how businesses use the Internet of Things and what you might accomplish with it.

Continue reading

How to Solve Procedural Problems in Your Business

For all the benefits that remote work offers, it does come with some challenges. Fortunately, there are different strategies that can be applied to help overcome them. Let’s break down something called structured problem solving, and how equipping your team members appropriately can help you with it.

Continue reading

Sometimes, Business Growth Requires You to Be a Bit Uncomfortable

Not everyone is cut out to be an entrepreneur, largely because there’s a lot that can pop up and cause problems that need to be addressed. Let’s discuss how successful business owners rally through tough times to help attain this kind of success.

Continue reading

Patience is a Virtue…Especially Amongst Your Team, Part 2

Our blog last week covered how patience is an important part of the most successful and productive employees’ arsenal. This week, we want to cover how you can help your employees be more patient. If you know someone in your office who could take things down a notch, this is just the blog for you with four suggestions that might do the trick.

Continue reading

Identifying the Most Valuable Technology for Your Business

We talk a lot about different types of technology, securing your technology and your accounts, and a lot of other technology-related issues on this blog, but because of the generalities of whatever technology (or strategy) we’ve chosen to write about that day, we never confront the thing that is most important to a business: How does any technology fit into what we do here? What value do we get from any type of technology? Today, we thought we’d talk a little bit about what you need to do to find the right technology for your business and how to come up with those decisions. 

Continue reading

Make Work Simpler Through Automation

All jobs have aspects of them that are simply dull or unengaging. After all, nothing can be exciting all the time. This week we wanted to focus on these rote tasks and what you can do to make them less of an impact on your time and job fulfillment. Turns out, the key to solving this issue stems from technology, specifically the ability to automate said tasks.

Continue reading

Could You Soon Have a Four-Day Workweek?

The idea of a four-day workweek has been popular for some time now, to the point where it is actively being tested in practical settings. Let’s discuss how successful this approach has been (spoiler alert: it’s been quite successful indeed).

Continue reading

Are You Sharing Your Employees with Another Employer?

How many of your employees do you think hold a second job? This isn’t a particularly outlandish concept, but one thing that has come about as a result of the COVID-19 pandemic and its surge of remote work is that some employees hold two jobs at the same time, and not in the way that you might expect.

Continue reading

How to Optimize Your Google Business Profile: Part 5

If you’ve made it this far into our series, good for you, you’re on your way to finishing mastering your Google Business Profile.  For the last segment of our series, let’s continue our discussion on Google Business profiles and how to really make your profile yours, and how to use it for engagement from your audience!

Continue reading

IT Costs are Rising on a Global Scale…Here’s Why

No matter how big your business is, you’ll always have technology expenses. It’s just a fact of the current workplace, and your profits will be inexorably tied to how well your IT works for you. Furthermore, the more IT costs rise, the more impact small and medium-sized businesses will feel from them. Today, we wanted to address this issue and how you can minimize the frustrations that stem from seemingly uncontrollable technology costs.

Continue reading

How to Optimize Your Google Business Profile: Part 4

If you’ve been following our series, you're aware we’ve been exploring Google Business profiles and the ways you can best optimize your profile to suit your business’ needs. Now, we are going to explain how to get started with claiming your business’ profile.

Continue reading

How to Optimize Your Google Business Profile: Part 3

Your business’ online web presence is directly related to how extensive your SEO strategy is. As you by now know, a good way to improve and manage your SEO is your business’ Google Business profile.

Continue reading

How to Optimize Your Google Business Profile: Part 2

When it comes to Google Business Profiles and Google’s algorithm your business’ visibility may depend on how good your business’ profile is. We further explain how to optimize your profile to not only comply with the practices demanded by the almighty Google Search algorithm but also provide searchers with the exact information they need. 

Continue reading

Innovations in Manufacturing Tech

Manufacturers have long been at the forefront of technology. Today, this trend continues, but with new, innovative tools that are designed to make business more efficient and workers more productive. This technology has helped much of the manufacturing sector despite costs continually rising, supply chain interruptions, and other variables. Let’s take a look at some of the major technology changes that have fueled manufacturers during the past few years. 

Continue reading

3 Innovative Strategies You Can Use to Keep Things Simple

With so many different technologies being used in business, it can sometimes be too much for the people out there who aren’t as tech-savvy as others. In fact, some of the people you will work alongside will not be able to grasp some of the simplest technology concepts. Unfortunately, these people don’t know a fraction of what they need to know about the technology they use, and it could put your organization at a disadvantage. This month, we thought we’d give you a few pointers on how to talk to your coworkers who aren’t as knowledgeable as you are in technology or any other field.

Continue reading

What Today’s Business Leaders Need to Know About IT

Look, I’m not going to pretend that the executive level of any size of business doesn’t already have plenty on its plate. Having said that, it is important that a business’ top dogs are on the same page as its IT team members. Let’s run through the different points that this relationship should focus on for your operational benefit.

Continue reading

Which Industries are Most Likely to Be Targeted by Ransomware?

Let’s begin by making one thing abundantly clear—all businesses and industries could potentially be targeted by ransomware, regardless of their size or target audience. However, as of late, some industries have been targeted more and more. Let’s examine some of the commonly targeted industries that ransomware is frequently waged against.

Continue reading

The Emergence of Social Media has Changed the Game for Businesses

Social media is often seen as simply a consumer technology that has limited value to businesses, but you might be surprised by how much proper use of social media can impact it. Here are four benefits your business could potentially see from using social media websites and applications.

Continue reading

Keeping Your Business Agile Can Really Pay Off

Technology advances at an incredible rate, and the successful business has much work to do in order to keep up with it. How does your organization’s ability to change and adapt hold up compared to your competitors? This concept, dubbed business agility, is of critical importance in today’s fast-paced business environment, and if you aren’t prepared to assess it, you might be falling behind the competition.

Continue reading

When Everything is Powered by IT, You Need a Reliable IT Resource

Let me ask you a question: is there anything in your office that doesn’t rely on technology in some way, shape, or form (and no, the old coffeepot that makes the perfect cup doesn’t count)? Increasingly, the answer to that question is “no.” Let’s review how much the average business nowadays relies on IT to really reinforce how ubiquitous technology has become.

Continue reading

Social Media has Emerged as a Transcendent Technology for Businesses

It is not an exaggeration to refer to social media as a world-changing technology, impacting life in all manners—interpersonal, social, and professional. We wanted to focus on this last aspect and discuss how social media can assist a business in its operations.

Continue reading

Should You Invest in New Technology Before You Get Priced Out?

What does your IT budget look like for the remainder of this year? According to Gartner, your IT costs might be increasing. So, we ask you this: are you being intentional with your IT spending, and are you spending your business’ hard-earned revenue on technology which advances your organization’s ability to succeed? Let’s take a look at Gartner’s study to see what we can learn from patterns in IT expenses.

Continue reading

Outlining the Immense Value of Managed IT Services

Every expense that your business takes on needs consideration. When you are looking to keep your business productive, you need to focus on keeping downtime to a minimum. In order to do that you need to have tools that don’t take a lot of work-time maintenance and have professional perspectives available that can help keep operations running when issues with your business’ technology do happen.

Continue reading

Has Innovation Resorted to Gimmicks?

We always hear about how innovation drives business. This has been typically true for the whole of human existence. As businesses have tried to stay profitable among the problems they’ve faced throughout the COVID-19 pandemic, we are beginning to see a troubling trend where new products are released with a laundry list of new features, but aren’t really enhancing the customer experience. Today, we look at how businesses have enhanced their marketing efforts to make products that don’t provide the types of innovations that are useful to customers. 

Continue reading

4 Tips to Help You Make Practical IT Decisions

When you run a business, solid decision making is crucial to achieving success. This goes from hiring and managing your staff, choosing the right prospects, supporting your customers, and procuring tools and resources that make your business possible. Today, technology is not only important, it is a major consideration when determining your yearly budgets. Let’s go through a couple of tips on how to make the best technology decisions for your company.

Continue reading

Tip of the Week: How to Manage People Better by Using Technology

When all is said and done, being a manager is a far different experience than being an employee. So, when you promote one of your team members to this position—or perhaps you’ve recently been promoted to management yourself—it is important that a few practices are incorporated into their new workflow. Let’s go over these practices, and how the right IT can help.

Continue reading

Get to Where You Want to Go with Technology

Technology enables some amazing things for businesses, but it can influence the way you both look at operations and the way your business functions. Not all businesses have the capital to make these large technology investments. You are far from optionless, though; today we want to discuss some of the better investments you can make in your technology infrastructure, in particular ones that won’t drain your budget.

Continue reading

Department of Justice Updates Website Accessibility Guidelines: What You Should Know

It’s important to make your website as accessible as possible to your audience. Obviously, you want to accommodate all the different customers and visitors you might have, and if you provide a poor experience for a person, they might not stick around and become a customer. This is nothing new, and over the years there have been discussions about ADA compliance and accessibility for websites. This blog is going to demystify this topic.

Continue reading

Supply Chain Issues Wreaking Havoc for Businesses

In many places, businesses have been operating in a manner that is closer to “business as usual” than “pandemic-altered”. This doesn’t mean the pandemic is over, but a lot of businesses are now able to make decisions as they were before the pandemic. This is a good thing, but there is one aspect of business that doesn’t seem to be normalizing: the supply chain. Let’s take a look at why supply chain issues persist and what you can do about them.

Continue reading

5 Tips that Can Help You Be More Productive

In most workspaces and offices, “productivity” is always present on the list of goals. Why settle for one task completed in a set time, when multiple tasks can be completed in the same amount of time without sacrificing the quality of the result? This goal is popular enough for many experts and consultants to have weighed in on. We’ve decided to give you a basic overview of some such strategies so you may consider them.

Continue reading

How to Optimize Your Google Business Profile: Part 1

When it comes to your business’ visibility online, your search engine optimization (SEO) strategy plays an absolutely critical role. While SEO is influenced by a lot of different factors, we wanted to focus on one way you can boost it: your Google Business profile.

Continue reading

Remote Work Is More Normal Now that It Has Ever Been

Remote work is more common than ever before, but it wasn’t always this way. It’s still a relatively new method of operations, and while there are quite a few benefits for both employees and employers, there are other impacts related to remote work that can have far-reaching consequences.

Continue reading

IT Procurement Has Hit a Snag Thanks to Supply Chain Issues

If you have tried to procure hardware or products over the past couple years, chances are you have noticed that it is harder to find them than usual. This is particularly the case for any companies that have dealings with computing hardware, as the price has been hiked considerably on even the most basic of components. What has triggered this dramatic change in the technology supply chain, and what can be done about it?

Continue reading

Understanding the Costs Outlined in Your Technology Budget

When it comes to procuring technology and working on technology projects, budgeting is a key issue that must be ironed out long before project implementation begins. This process can be troublesome and fraught with all sorts of challenges, but you don’t have to do it alone! We’ve got your back. Here’s a crash course on how you can manage your IT budget for maximum value.

Continue reading

Explaining VoIP and Its Immense Benefits

Communication solutions are especially important in today’s world of remote and hybrid work, and we are here to tell you that the traditional telephone solution you’ve known and loved for all these years is simply not viable in today’s business environment. Thankfully, a viable replacement is widely available, and it’s all thanks to Voice over IP technology.

Continue reading

Artificial Intelligence Can Bring Healthcare Some Welcome Advances

Healthcare is an industry that—quite understandably—operates under very high pressure for a significant share of the time. As a result, it is only natural to conclude that a technology that could potentially make the lives of healthcare providers and administrators easier in numerous ways shows some promise. That technology is artificial intelligence.

Let’s go over a few of the many ways that AI has been proposed (if not implemented already) as a solution to some of healthcare’s more challenging stresses.

Continue reading

Is the Cloud Over Complicating Your Business?

Most everyone uses the cloud in some capacity, even if it’s not a professional one. Simply put, the value it provides even on a consumer level is astounding, and this is even more so with business applications. The cloud makes it much easier for organizations to manage their resources compared to hosting them in-house, but a problem has surfaced with some companies suffering due to what’s called “cloud sprawl.”

Continue reading

Will Businesses Still Have Departments Going Forward?

Sales. HR. Customer Service. IT. Accounting. Management. These different business departments have (for the most part) been categorized and compartmentalized for decades, cooperating to some extent but largely operating independently of one another. The question is, will this remain to be the case, with so many people now working remotely and communicating with their teammates as needed? Let’s try to make a few predictions as to the future of the departments we are all so familiar with.

Continue reading

Five Key Questions to Ask when Seeking Out a Computer Consultant

Businesses around central New York have a few options available to them when it comes to their IT needs. However, in order to receive the best services and support for them, they need to select the right provider. While we are admittedly biased, we wanted to share some of the questions that we would ask any IT or computer consultant we’d work with and trust with our network.

Continue reading

Innovative Tools You Might Just See in the Workplace Before Long

There is so much technology to choose from for your business that it can be overwhelming to pick the right tools for your specific circumstances. There are communication tools, productivity solutions, and even mobile options that can enhance and enrich your clients’ and employees’ experiences with your company. As a business owner, you must do all that you can to keep the future in mind when implementing innovative new technology solutions to fit the needs of your organization.

Continue reading

Google My Business App Changing to Google Business Profile

The Google My Business application has assisted business owners in managing their online presence for some time now, having gone through numerous name changes in its time. However, Google has one final change planned for its application. 

Continue reading

Have You Bitten Off More Software Than You Can Chew?

While we certainly have a lot to say about the benefits of the right IT solutions, even we can acknowledge that there is a point of diminishing returns. So, how much technology is too much technology, specifically in terms of the software your team relies on? Let’s explore some of the warning signs.

Continue reading

Microsoft is Sending Mixed Signals About Remote Work

Have your opinions of remote work changed at all over the past year and a half, or do you still want your employees to return to the office in full force? Many major companies, despite initially advocating for remote work, are sending mixed signals on the topic, including Microsoft. What can we learn from the experiences of these companies?

Continue reading

Should You Archive That Email or Delete It?

What do you do with your old email messages? Do they just sit around in your inbox and collect dust? If so, this is certainly a wasteful practice, as those emails can accrue over time and take up a sizable chunk of space. The question then becomes, what do you do with the emails to keep them from taking up so much space, especially when you might be paying for the space?

Continue reading

How Technology Helps You Build a Better Business

In today’s competitive business environment, you need every edge you can get to one-up your competition and make waves in your chosen industry. One of the best ways you can do so is by strategically implementing technology solutions that can enhance or transform the way your business operates both internally and externally.

Continue reading

3 Critical IT Processes that Modern Businesses Need

With businesses relying so much on technology to accomplish just about everything, IT undoubtedly has an important role to play. It makes sense that you would want your business’ IT to deliver as much value as possible. To accomplish this, we wanted to go over three IT-centric processes that are primed to help you do so.

Continue reading

The Technology Behind Streaming Services Is Pretty Impressive

Most of us take streaming media for granted. Whether you are streaming a movie on Netflix, binge-watching a show on Hulu, or using one of the growing number of streaming television networks to stream sports, shows, and news, there is quite a bit of interesting technology fueling your entertainment. Today, we thought we’d briefly go through some of the tech that makes these streaming services, and their millions of simultaneous streaming feeds, possible. 

Continue reading

3 Mantras to Live By for Everyday IT Success

With so many technical terms to know and processes to understand, one might think that the only possible way to take care of your IT infrastructure is to hire professionals to monitor and maintain every aspect of it. While there is certainly a lot of truth to this statement, and working with professionals presents a ton of value, it doesn’t take a genius to implement small, common-sense practices that can compound over time.

Continue reading

Over Half of Workers Will Work Remotely by the End of 2021

The COVID-19 pandemic forced much of the workforce to work remotely, but now that the pandemic is marginally receding in several parts of the world, the question of if this workforce will continue to work remotely is up for debate. A report from Gartner suggests that things will move in the opposite direction from what you might expect. Let’s dive into what this report suggests and what it might mean for your business moving forward.

Continue reading

3 Ways Your Business Can Avoid or Minimize the Impact of Downtime

The phrase “time is money” is something that you hear a lot, especially in the business environment. While this might be applied in small ways, such as employees taking one or two minutes longer on their breaks or leaving early for the day, the major issue with wasted time manifests itself in much larger and more unpredictable ways. The true silent killer of businesses is downtime, and you need to be aware of its impact on your organization on a holistic level.

Continue reading

How Metrics Can Bring Your Marketing To New Heights

When enacting a marketing strategy, it is of considerable benefit to pay attention to metrics—key data and measurements that can provide you with invaluable insights. However, not all data qualifies as a metric, and not all metrics will make sense for all of your initiatives. As a result, it is crucial that you identify the metrics and key performance indicators that apply to each initiative.

Continue reading

A Basic Understanding of Informatics

Many professionals see the word “informatics” and think of one of two things. First, what the heck is it? Second, isn’t that just computer science? While the two certainly are similar and often used interchangeably, they are quite different. Let’s take a deeper dive and see what the field of informatics entails, how it can be applied to computer science and business, and why it’s important to consider for your organization.

Continue reading

The Components of a Successful Business Continuity Strategy

With the future so uncertain, it’s no surprise that many organizations are turning their focus toward business continuity. There are a lot of components that go into making a successful continuity plan, and if you want to optimize your chances of survival in the face of a disaster, you need to ensure that all your bases are covered.

Continue reading

How Will the Lessons of the Pandemic Apply to Businesses Operations?

If the pandemic has done anything for businesses, it has given them a reason to innovate that cannot be denied—although many have let the opportunity pass them by. Let’s consider how technology has assisted businesses in various industries in their operations as they have needed to adjust.

Continue reading

Companies Need to Keep Their Vendors’ Security In Mind

Data breaches have a tendency to destabilize relationships. With so many data-related problems befalling businesses nowadays, it is important that each side of every data-driven relationship understands their role in the protection of other organizations’ data. Today, we’ll take a look at the issue and how to determine if your partners are putting in the effort required to keep your data secure. 

Continue reading

Remote Work is Not Without Its Issues… How Can They Be Addressed?

The COVID-19 pandemic brought with it no small amount of uncertainty, including amongst business owners who were looking at a very up-in-the-air future. With so many lacking the technology needed to support remote operations—never mind the fact that remote work was a new concept for so many—the learning curve was a considerable hurdle. However, with vaccines being administered and restrictions lifted, it now becomes critical to find a balance.

Continue reading

Why You Need to Consider Managed IT Now More Than Ever

For most of the past years small business owners have been raked over the coals as dealing with sudden economic and political shifts isn’t often great on the budget. In fact, many businesses haven’t made it this far. If yours has, you are almost certainly looking for value in every business investment that you make. There are few investments that you can make for your business that carry more value than managed IT services. Today, we’ll tell you how.

Continue reading

Tip of the Week: Improve Productivity By Napping at Work, Seriously

b2ap3_thumbnail_nap_at_work_400.jpgAll business owners understand that in order to stay competitive, their team must work as hard as they possibly can. Unfortunately, however, that’s not how human physiology works. Everyone needs a break now and again, and the office is no different. Remember elementary school, when you would curl up with a blanket and get some sleep during naptime? It turns out this might be a viable option in the office, too.

Continue reading

Three Smart Business IT Moves for Any Sized Organization

Seeing as technology is a critical component of most business processes nowadays, it is effectively guaranteed that it will benefit your operations to abide by a few particular best practices. Let’s review these practices now so you can move forward and use your technology to its highest capabilities.

Continue reading

The Right IT Can Be a Real Moneymaker for Your Business

All businesses, in some way, shape, or form, exist to generate revenue—whether their profits are retained for their own benefit or dedicated to supporting some other cause. Either way, this balance makes the difference between the investments a business makes and the return these investments see a critical consideration. By using modern technology, today’s organizations can tip this balance to be more in their favor.

Continue reading

Accounting Firms are Finding Their IT Overtaxed

With tax season quickly reaching its crescendo, accountants and CPAs face increased threats to their data security. Your clients' financial information is too good for a cybercriminal to pass up. Now is the time to prepare yourself to fight a cyberattack. Learn how managed IT can support your business in a variety of ways.

Continue reading

Three IT Practices that Can Drive Your Business’ Success

When looking to improve your business via the use of technology, it helps to keep a few basic tenets in mind. Let’s review some strategies to help reinforce their importance.

Continue reading

Is Your Business Ready to Return to “Normal”?

The rollout of vaccinations have brought many businesses the hope of returning to normalcy, to a time before COVID-19 was the driving factor in how they ran their business. However, the reality is, most companies will not be returning to pre-coronavirus operations; the “new” normal is just the norm now. Your team and customers have adapted to the way things are done now, not the way they were done before.  

Continue reading

COVID-19 Clouds More than Christmas Plans

Today is Christmas day. In normal years, you would be bundling up to go to visit family and friends or preparing to host them.

Continue reading

Your Success Comes Down to Your People

We’re getting close to the end of 2020. Finally? Has it been a long year for you? Has it gone by really fast? I think every other day I have a different opinion about it.

Either way, it’s time to look at 2021. A fresh start, a clean slate. I think if there is one big mindset all business owners and C-levels need to take into consideration for 2021, it’s their people.

Continue reading

How Businesses Have Responded to the Pandemic with IT

Unfortunately, we are not yet rid of the concern of COVID-19 and the impact that it has had on business survivability. With “business as usual” requiring a few drastic adjustments to continue, it is important that small businesses are able and willing to embrace these changes. Research conducted by Salesforce presented in their fourth Small & Medium Business Trends Report shows that many businesses are seeing the importance of these changes.

Continue reading