Know it or not, your business takes in and creates a lot of data. Most of this data, like most items and information, isn’t worth much. Some of it, however, is crucial to your business’ ability to operate. If a situation comes along where you are faced with the prospect of losing your data, it will be much better to have a backup plan in place than not.
Communication is key to any good relationship, and this is even more true when that relationship is based in a business setting. This is the case whether you’re referring to the correspondence between an organization and its clientele, or the collaboration between employees as they complete their tasks. Let’s consider four things small businesses can and should do to create a communications strategy that encourages their success.
If you are a frequent reader of our blog, you will notice that “best practices” is a term that is used generously. That is because there are certain ways to go about things when you are working with technology. Today, we wanted to go over what the term actually means and why they are important when managing your business.
Most businesses nowadays rely quite heavily on information technology to operate, as I’ve no doubt that you’re aware of. That’s why we thought it would be valuable to share some very simple IT best practices to help assist your operations by keeping your resources productive and secured.
2021 is almost here, and if your business isn’t using technology to its fullest capability, you’re missing out on some considerable opportunities. Let’s go over a few winning strategies that you should adopt in the coming year.
It doesn’t take a lot of consideration to know that your business is extremely limited without its data. There are dozens of antivirus solutions on the market for this very reason. One of the best ways to protect your digital assets is to back up data using a reliable backup platform. In today’s blog, we’ll go over a few basic considerations to make if you want a data backup that you can trust.
Over a quarter of all data breaches happen to small businesses. The cost of a data breach is really prohibitive to your business’ operational and financial health. To keep your business’ data and infrastructure free of threats and relatively secure, small businesses will need a combination of useful technology tools and well-designed strategies. Let’s take a look at several steps your small business can take to secure itself from digital theft.
With remote access being so popular right now, it is important that there is an awareness of how to maintain your business’ security while utilizing it. There are a lot of steps involved in doing so. Let’s go over some of the most important considerations that you need to weigh while your office continues to work remotely.
Of all the contentious topics in the workplace, employee monitoring is among the most divisive. As an authority figure in your business, it is only natural that you would want to make sure that your team is working diligently—especially as they are working remotely. That being said, there are some lines that cannot be crossed you should be aware of. Let’s discuss the concept of monitoring your employees and what cannot be done.
Nowadays, a business’ network security needs to be amongst its top priorities if it is to have any chance of operating without undue risk of data breaches and other incidents. Admittedly, managing this sounds like a Herculean task, but a few relatively simple implementations can help give your security a considerable advantage as you lock down your business’ future. Here, we’ve reviewed four such areas you need to focus on.
Owners of Nintendo’s Switch console should know that, as per an announcement from Nintendo, the battery life of their device could be negatively impacted if the device isn’t charged up at least every six months. While this may not be the kind of news you’d expect to find on a business technology blog, it does open the door to a bigger, more pertinent topic: should devices that aren’t used very often be kept charged up?
Unfortunately, it is hard for the modern business to keep all of their data secure. There are just so many threats that most businesses leak data without even knowing it. There are things you can do, however. Today we will go through four considerations that can help you stay ahead of cybercriminals.
While email is an indispensably useful tool in the office, it can quickly become a time-sink if finding the right messages to read and respond to becomes an overbearing responsibility. Fortunately, there is a simple solution to remedy this that, after spending some time learning about the full capabilities of your email platform, can once again make your email the useful tool it is meant to be.
Now that the school year has begun many young children are juggling between altered classroom setups and continued remote education. Naturally, this has caused a lot of people no small amount of stress. To try and relieve this stress and make the process of working or learning from home as effective as possible, we wanted to share a few tips with you.
Over a quarter of all data breaches happen to small businesses. The cost of a data breach, well, it sure isn’t worth it. To keep your business’ data and infrastructure free of threats and relatively secure, small businesses will need a combination of useful technology tools and well-designed strategies. Let’s take a look at several steps your small business can take to secure itself from digital theft.
Many workplaces have started the processes necessary to safely return their employees to typical operations. However, this is going to involve no small amount of preparation in terms of your business’ technology and proactive planning. Let’s consider the different approaches that you could take as you resume operations in a way that helps protect your team while still enabling work to be done.
Modern society is greatly focused on the virtue of hard work, of productivity. This has led to a kind of unspoken prejudice against breaks in the workplace, that any break that is not earned is the sign of an unproductive employee. As it turns out, the opposite is true. This week, we’re going over how you can turn your breaks into a way to accomplish more in the workplace.
Remote work has been crucial to many businesses as they work to sustain themselves throughout the COVID-19 pandemic. However, as businesses have adopted these new methods of operation, it has become clear that remote work is likely to be much more than a survival tactic moving forward. Let’s look to a recent survey to see how remote work is influencing these businesses.
It is important that you have a handle on the technology that your business utilizes, which will require you to maintain comprehensive documentation regarding it and its support. Here, we’ll go through what a managed service provider includes in this documentation, as well as how it is used.
As businesses of all kinds either actively reopen or find themselves swiftly approaching that point, the ongoing status of COVID-19 guarantees that these organizations must carefully evaluate how to proceed. With numbers rising at the time of this writing, it is important that you establish the means to protect your employees from infection and illness.
Your data is vital for your organization’s continuity. Your data consists of everything from your company documents, accounting records, client contact information, prospects and leads, procedures, and everything else needed for you to keep operations running smoothly. That’s why all businesses need a solid backup solution that is monitored and tested regularly.
Nowadays, most of us use smartphones; and, yes, probably most of us use them more than is healthy. There are those, however, that have come to depend on their mobile device so much that it completely dominates their lives. As people become even more attached to their phone, the impact this behavior has on their lives becomes more and more detrimental.
A business without well-trained employees is one that is always on the precipice of disaster. With the threat landscape the way it is, you need your staff to know how to properly maneuver around company IT and you need to ensure they know how to protect themselves and the company in a digital environment. Today, we will take a look at some strategies to promote end-to-end security at your company.
Nowadays, laptops are the weapon of choice for productivity. They function much like a desktop computer but are mobile enough to go anywhere with. Unfortunately, most laptops chew through their batteries in only a few hours of work and need to be plugged in in order to function. With so many people working from home, many people are using their laptops more like a desktop and keeping them plugged in around the clock. For this week’s tip, we’ll discuss the best practices of a laptop battery.
Many states’ stay-at-home orders that are/were designed to mitigate the spread of the COVID-19 virus are now lapsing all over the U.S. As a result, business owners are re-opening their doors to a great deal of uncertainty. We have put together this guide to help the business owner understand that, even though you’ve finally been given the go-ahead, you have a responsibility to keep your staff and customers safe.
The way people talk about cybersecurity, it’s as if it is something like a television or a new phone: something you can just buy. That’s not the truth. When you are seriously looking at how you can keep unwanted entities off your network, while having control over what you do with your technology, you need to look at it as three levels of security.
While there is no question that security is important to any business, there is often a disconnect between this principle and any actual implementations that it reflects. Unfortunately, this can often leave a business vulnerable. To prevent this outcome, it is important that you follow a few best practices when it comes to fortifying your business against attack.
Today, the threats businesses encounter from the Internet are more frequent and dangerous than any previous threats. To avoid being the victim of a cyberattack, you will need strategies and procedures aimed at mitigating them. Let’s look at some strategies you need to consider if you are to keep the threats off your network.
There are many different varieties of cybercrime that businesses need to be vigilant about. However, most of these varieties can largely be avoided through a few basic practices and behaviors. Here, we’re giving you a few tips to help you prevent attacks from successfully influencing your business, so make sure you share them with your entire team, as well.
Wherever there is money, there are scammers. So it may not be a big surprise that scammers are out en masse trying to get between you and your federally mandated stimulus money. It’s bad enough that we’ve already seen a couple of phishing scams using the COVID-19 pandemic that are designed to help hackers get into accounts they have no business in, now that these scammers know that people are getting cash, the scams are kicked up a notch.
Protecting your online accounts, your data, and your customers’ information is now more important than ever. Industry and state-mandated compliances are now forcing businesses to tighten their cybersecurity, and it’s critical that every human being on the Internet take their own personal security seriously. This guide is designed to provide the best practices for strong passwords.
Many businesses are currently finding the best course of action for them to take right now for the good of their employees is to adopt remote work policies. However, this puts a lot of responsibility on the employees to conduct themselves appropriately and spend the time they should be working diligently.
Now months into the COVID-19 pandemic, stay-at-home orders are still in place causing most financial analysts to suggest that the economies we depend on might not look the same when business returns. Let’s outline a couple of tips that will help get your business through this terrible situation.
When you move your business into a new workspace, it can be one of the most exciting times for both you and your staff. It isn’t easy, of course, but today we thought that we would give you a short list of considerations that you should take in order to make this process go smoothly.
As much as we hate to admit it, the first thing that many people still think of when they hear the term “tech support” is the experience that comes with an antiquated approach to technology services: the break/fix method. Fortunately for us, we are seeing many businesses make the better decision, and turn to the clearly superior option, managed IT.
COVID-19, or coronavirus, has been a major global health concern over the past couple of months. At this point, it is clear that this disease could have serious impacts on the workplace. We wanted to provide a brief rundown of good workplace and network health practices, as well as a few pointers on how you can handle health-based employee absences.
The modern business has to deal with a lot of potential security problems. Today’s threat landscape is filled with people looking to prosper off of your misfortune. As a result, doing what you can to maintain the security of your network and data is essential. Today, we will discuss how maintaining your organizational cybersecurity doesn’t have to be costly or time consuming.The best way we’ve found to go about doing this is by highlighting a few key actions that you can take to keep your network secure and your data safe.
Organizational cybersecurity has to be a priority for every business. These days, companies are getting hacked left and right and being exposed to some of the very worst malware ever created. Today, we will take a look at some cybercrime statistics that will put in perspective just how damaging cybercrime is.
It’s a safe assumption that your business relies on some technology in order to operate (after all, you are reading a blog on the Internet). As a result, it is likely that you will require some level of IT support at some point. While this may sound like something simple enough to find, you need to keep in mind that not all IT service providers will necessarily provide the same quality of service.
If they are doing their job well, a business’ decision makers are always looking for ways to increase efficiency. For years, businesses were looking to their human resources to improve, but today, technology can fill in the gaps more effectively. A culture of automation--the act of having machines do tasks that humans used to do--is proving to be a potent strategy for all types of tasks.
The curious thing about information technology is that, while it improves as any other technology would, the environment can accelerate the various changes made to it at various rates. As a result, knowing when your business needs to upgrade its technology isn’t always so cut-and-dry. To help, we’re sharing a few clear indicators that hint that the time has come.
Email is one of the most valuable tools that a business has at its disposal, but even so, its true value can easily be wasted if it isn’t used to its fullest potential. To avoid this, we’ve put together a few of our favorite ways to streamline your business emails - and maybe fix a few bad habits along the way.
Passwords… can be annoying, if we’re being honest. They are, however, also incredibly important to your business’ overall security strategy. We’ve all heard the suggestions on how to create secure passwords. As it turns out, there is more to modern security then that. Let’s explore a few options to help you create useful passwords, and take a look why passwords are only the beginning.
Whether you love, hate, or are just indifferent about Facebook (no judgement here), it’s worth configuring and locking down your account to control what others can see about you.
Facebook is front and center when it comes to privacy-related issues worldwide, so in this blog we are going to discuss how you can take control of your personal information. This post will also serve as an excellent starting point for anyone who doesn’t understand 2-factor authentication.
If your business uses Office 365, your users get access to OneDrive, Microsoft’s cloud storage. Your employees can upload, sync, and share documents to collaborate with colleagues. This can be a good thing, but you may want to control how employees are sharing company documents.
Despite its whimsical name, phishing is a very serious threat to everyone, especially today’s businesses. This means that you need to be prepared to identify its warning signs and avoid risky situations. Here, we’re offering a few tips to help you do so - make sure you share them with your employees as well!
Mobile devices accompany us more or less everywhere, leading us to use them more and more frequently in all aspects of lie, including for business purposes. As a result, cybercriminals have even more motivation to target them. To help you avoid a mobile device being the downfall of your company’s security, we’ve assembled a few practices you and your staff should adopt.
Just like you can form habits to be more productive, you can also form habits that expose your organization to risky situations, namely security problems. Your employees in particular are likely to have picked up a couple of nasty habits over time, so it’s up to you to address them and keep them from becoming an issue in the long term.
Habits can be a very effective way to improve your internal productivity, but others can expose your business to security risks. Unfortunately, there’s a good chance that your employees may have picked up the latter. This means you need to learn what to look for, so you can identify any problem areas within your business - and work to break the habits that led to these problems.
When we discuss backup and disaster recovery (BDR), it may seem as though we’re talking about a single process - after all, there’s just one acronym for it. However, the reality is that - while these two processes are related to one another - backup and disaster recovery each require a different preparation process, with different considerations made for each.
In the course of doing business everyone has their own specific responsibilities. One overarching responsibility that all employees need to have today is a keen eye for detail. The health of a business depends on it. A staff’s failure to properly shoulder their load of security can have an immensely negative result for both the employee and the company. Today, we’re going to explain that when your organization gets breached by hackers, that fault is largely found in the mirror.
As much as your employees are some of your greatest assets, they also have the potential to be some of the biggest security risks that your business can encounter. To help mitigate these risks, you need to make sure your employees are trained to recognize threats and respond appropriately.
Communication is a key part of the workplace, and modern tools have made it more efficient than ever before to stay in contact with one another. One of the most important tools in the modern business’ repertoire is instant messaging, which is somewhat challenging to utilize without a way of ensuring productivity and professionalism.
Email is one of modern society’s best ways of staying in contact on both a business and personal level, but only if you’re effectively utilizing it. We’ll help you implement best practices and other methods to get the maximum benefit of your chosen email solution.
Password security is a tricky part of running a business. After all, it’s not just dealing with your own password, but those of the many employees all throughout your organization. In times like this, it’s helpful to provide them with a list of how to make the best passwords possible. Here are a couple of examples for what to do, as well as what you shouldn’t do, when building a proper password.
YouTube might seem fairly straightforward, but it’s a little less so for business use than for personal use. Here are a few features that you will need to be aware of if you want to use YouTube effectively in a business environment.
With cloud computing becoming a major benefit for organizations of all sizes, some have abandoned the idea of having on-premise servers at their place of business. This could end up being problematic, however, as data security and privacy of cloud-based resources have been known to be often less than reliable. If you are looking to host your own IT in-house, there are some issues you have to see to before you can start purchasing hardware.
Look, we get it. All you want is for the technology your business relies on to just… work. While that may not always be possible, there are quite a few things you can do to help prevent issues. For this week’s tip, we’ll go over some basics that will help make your use of your computer much less stressful.
Unfortunately, one of the most effective defenses against phishing attacks has suddenly become a lot less dependable. This means that you and your users must be ready to catch these attempts instead. Here, we’ll review a few new attacks that can be included in a phishing attempt, and how you and your users can better identify them for yourselves.
As unfortunate as it is to hear, science has pretty definitely kyboshed the notion that multitasking works. However, while multitasking may not actually have any true benefits to productivity, this doesn’t mean that there aren’t any ways to accomplish more in less time. Today, we’ll give you a better option than multitasking, a process known as parallelism.
There are over two billion active devices currently using Android. Most of them that have been purchased in the past year or so have come with, or have been subsequently updated to, Android 9.0 Pie. With the introduction of their newest mobile OS, Google has ensured that their software powers more mobile phones than any other software in the world. Today, we’ll take a look at some handy tips you can use to get the most out of your Android Pie experience.
Businesses are driven by processes. More often than not, these processes are fairly definitive - do this, then do that, then do the other thing - and require a set order of operations. There also happen to be a lot of these processes, which makes it important that they are well-documented so you and your employees can refer to this documentation later. Here, we’ll offer a few tips on how to best document a task.
Do you ever feel like your business’ meetings simply don’t go as planned? These are often the most dangerous kind of meetings, as employees who have better things to do may find that meetings aren’t a great way of using their time (or their skills) properly. If you are having meetings that just seem like a waste of time, it’s your responsibility to start thinking about how you can improve them. Here are a few tips:
For many businesses, communication is a major contributing factor to their success. Technology--when it’s properly implemented, anyway--can play a big part in keeping communication productive, but with certain solutions, it can be difficult to determine context. Here are some ways that you can help your employees be as clear and concise as possible with specific communication methods.
In the business world, productivity is everything, which means that many will try to boost their productivity however they can. Many swear by multitasking, or the practice of juggling tasks to keep themselves fresh and productive. However, evidence shows they are mistaken. We’ll go into why, and offer a few more effective alternatives.
Microsoft PowerPoint is a well-known solution - well-known enough that the product has become synonymous with the task, regardless of what program one happens to use. Of course, this doesn’t mean that one necessarily must use it to create a presentation to go with a sales pitch. For this week’s tip, we’ll suggest a few other tasks you could complete with the help of a PowerPoint presentation.
Even with a data recovery strategy, you can’t expect all problems related to data continuity to be resolved simply by having a strategy in place. Take a moment to ask yourself if you have the right strategy for your business’ needs. Below you will find several considerations to keep in mind when planning your data backup system, as well as how to make it happen.
Chances are you have a Google account, whether it’s for business or personal use. It’s more accessible today than ever before and provides a solid way to gain access to several important features and accounts. Considering how much can be done with a Google account, users forget that they can put their security and personal data at risk. Here are some ways that your Google account is at risk, as well as what you can do to fix it.
These days, it seems that to have a computer is to have a Google account. If one isn’t used for professional purposes, it is used as a personalized solution - and no wonder. The convenience and accessibility of these accounts alone are compelling, even before one considers the versatility that this account brings with it. Unfortunately, these benefits can be quickly overshadowed by risk if a Google account’s security is overlooked, even if unintentionally.
One of the biggest benefits to using social media in a marketing strategy is the fact that it gives you the opportunity to experiment with different kinds of content--like, for instance, video. Video is a very strong marketing tool to use, but the social media platform will have an influence over what kind of videos are most effective. Today, we’ll explore how to optimize your video strategy for the different social media channels.
One of the best things about marketing is that it is a very fluid process, heavily informed by how an audience reacts and responds to an initiative. This means that it is very important that you identify what marketing choices will optimize your impact. The process of A/B testing can help with this.
Here, we’ll discuss A/B testing in the context of email marketing to set a familiar scene for our examples.
We’re right in the thick of the holiday season, which means two things: one, there’s a lot of data being exchanged between businesses and consumers, and (on a related note) two: there’s ample opportunities for cybercrime, targeting business and consumer both. Whichever side of the coin you are on at any moment, you need to be aware of the risks, and how to mitigate them.
The holiday season is here, and the spirit of giving is in the air. Why not give the IT professional in your life a few things that they’ve been wishing for all year? Here, we’ve compiled a list of things you can give them, some of which will cost you (and your business) nothing.
No business can be successful if it’s constantly suffering from data breaches. Therefore, you should take measures to mitigate the issues caused by these threats before they present themselves. Here are four of the biggest issues your business could face in the field of network security.
Even the simplest tasks in the office can eat up a surprising amount of time over the span of a year. For example, did you know that switching from your keyboard to your mouse can consume up to eight full work days every year? By taking advantage of keyboard shortcuts, you can cut down on the amount of time wasted on these little tasks.
Data backup can be the difference between a business that fails and a business that succeeds. After all, if an organization suffers from a data loss incident so bad that it has to deploy its data backup, it wouldn’t be able to survive without it. With a data backup and disaster solution, you can ensure business continuity. But what does this kind of system need in order to succeed, and how can you make sure your organization benefits from a data backup system in place?
Slow computers are one of the small annoyances in an office that can implicate a much larger issue is hidden. The frustration stems from not being able to get anything done, whether it’s because the computer isn’t responding to your commands or it’s so slow that you can’t accomplish anything noteworthy in your day. Thankfully, you can take some steps to check the speed of your computer so as to take proper action when it’s not working at expected.
Data recovery can make your break your business’ continuity plan, and you absolutely cannot underestimate how important this is for the future of your organization. There are countless ways your business could lose data, and if you encounter even a single one of them, your organization could be put at serious risk. We’ll take a look at operational data loss and how your organization needs to strategize data recovery.
The best way to attract your audience is by understanding what they want from your business. Even something as simple as changing up the color of your branding to be more inviting can be extremely helpful. This kind of process is called A/B testing, and it can help you make improvements to the way your business operates.
As headlines shout about Hurricane Florence approaching the East Coast later this week, with Helene and Isaac also stirring in the Atlantic Ocean, it seems as good a time as any to discuss preparing your business for hurricane season; and, really any adverse weather effects that could negatively influence your business. Preparing your business for events like these is key to its survival, making it crucial that you know what your responsibilities are when awaiting a potentially devastating event such as a hurricane.
You’ve probably noticed that when you search for a particular business using words like or similar to “near me,” Google will display three business options at the top of your search results, and then will load additional businesses once you click “More places.” Remember - people in your area that are looking for a business like yours will probably be doing exactly that. How can you make sure you are in those top three results?
Computers need to be maintained in order to ensure that they are working as optimally as possible. It’s also known that technology solutions are prone to failure, be it from users making mistakes, deliberately ruining something in a fit of rage, or components simply failing. If you’re concerned about the wellbeing of your organization’s IT, then you need to rely on a technology specialist who can manage and maintain it.
Do you have cords, wires, and adapters just sitting in a cupboard or drawer, with no purpose other than taking up space? Of course you do. The average person will replace old or broken devices, and find the new devices aren’t compatible with the old cables, leaving them stuffed in a junk drawer or in a random box that they’ve kept “just in case.” Every home or business has the same scenario going on: lots of wires and cables left over from all the e-waste they have discarded over the years. If you want to get rid of your unwanted cables, here are a couple of tips on how to do so properly.
The traditional computing structure has been under siege by cloud computing for the past several years. More businesses than ever are seeing the value in cloud-hosted applications and infrastructure, and while that may not be a huge surprise, the perceptions that the cloud can solve any of your organizational computing problems depend largely on the needs of that endeavor. Today, we will take a look at successful small business cloud strategies and tell you why they find success.
The Windows operating system has different settings for connecting to different networks. While this may seem like a minor detail, it actually can have considerable ramifications to your cybersecurity, not to mention that of your business. For this week’s tip, we’ll discuss how to use your network profile to stay secure, based on your situation.
It doesn’t matter how good of a service your business provides or how incredible your customer service standards are if your business is lousy at ensuring that payments are received and processed properly. Invoices are an invaluable tool to help ensure your payments due are coming in efficiently. For this week’s tip, we’re examining how to leverage them better.
Humankind has always adapted and improved technology to make life easier, starting all the way back at fire and the wheel. Nowadays, our approach to making life easier through technology is centered around productivity and security - if we can accomplish more than before in the same amount of time, without worrying that it will be stolen, we’re happy.
Nowadays, every company relies on some kind of software in order to properly function, so you need to ensure that this software is properly managed in order to maintain operations. While this may sound like a grand undertaking, software management is relatively simple and can be whittled down into three steps: leveraging the assets available, testing your strategies, and understanding what it is you have.
Nothing lasts forever - especially your business’ technology. However, you shouldn’t just get rid of your old technology willy-nilly. This is mostly for two reasons: one, many of the components in our technology are really bad for the environment; two, carelessly disposing of technology is a great way to put your data at risk. In order to protect your data, you need to make sure that your old equipment is properly disposed of.
Email is a modern classic as far as business solutions are concerned, and you’d be hard-pressed to find an office that didn’t use it in some capacity or another. However, because email is so popular, it has become a favorite attack vector of malicious users. Fortunately, there are some basic practices that will help keep your email account secure and your communications private.
Despite what you may have heard, a bias is not an inherently bad thing. However, if not considered rationally, a bias can easily lead you to make a business decision that does more harm than good. Researchers have uncovered why we hold the biases we do, and how we might work to overcome them.
Oh no. You slap your pockets in a sudden panic, but you only confirm what you suddenly feared: you’ve lost your mobile device, the one with all of your business data on it. You haven’t an idea where you might have left it - all you know is that it’s just... gone.
At the end of the day, do you shut down your computer or do you put it into sleep mode? Depending on what you need from your device the next day, you might want to consider which option benefits you the most. Here are some of the pros and cons of both approaches so that you can pick which one best suits your situation.
Spring seems to be the natural time, after what are commonly dreary winter months, to revitalize and refresh your environment - why shouldn’t your business be included? Not only does it help your operations, a clean environment also has many direct benefits for your employees. Let’s review the effects of keeping your business, and its technology, in order.
Social media might make it easy to stay connected, but it comes with a lot of negative side-effects--particularly in regard to security for both personal and professional use. If social media isn’t used properly, it could spell trouble for your organization. How can you foster proper social media usage so that your organization doesn’t suffer from poor security practices? It all starts by spreading awareness.
When engaging in business-to-business marketing, your content plays a huge role in your success. Whether you’re creating social media content, blogging, creating articles for your web pages, creating newsletter content, or even working an in-person event, you need to make sure your content is effectively benefitting your marketing.
We’re here to help, so we’ve compiled some key considerations to make as you shape your content marketing strategy through each of the above tactics.
The Internet is notorious for being a minefield of threats, many of which lurk hidden behind innocent-looking links. In order to go about business safely, you need to be able to identify which links you can click; and, which should be skipped.
You don’t need us to tell you that it’s extremely dangerous to hand out information to just anyone that contacts your business. This is important to keep in mind, especially considering how the majority of threats can be sent via email. You’ll likely encounter situations where you need to consider whether or not to click on attachments, as you could potentially put your business at risk.
Email is a solution that needs to be protected, lest you expose important information to any onlookers while messages are in transit. Encryption is one of the key ways you can make sure that your messages are safe, but email hasn’t always used this method to secure messages. In fact, it wasn’t until relatively recently that encryption became a staple of the major email providers.
Your business relies on its data to succeed, which lends itself to the fact that your organization needs to have some sort of security measures put into place to guarantee its safety. 2018 is thought to be the year of ransomware, so it stands to reason that your business should prepare to deal with it. One of the best ways to deal with ransomware is to make sure that your company has a plan to restore data affected by said ransomware.