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Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Analytics Can Help You Put Your Business in Better Position

In the movie Moneyball, Billy Beane and the Oakland A's changed baseball forever. Faced with a tiny budget in the early 2000s, Beane ignored traditional scouting and used data to find talented, undervalued players. This sabermetrics approach allowed a small-market team to consistently beat rivals with much bigger budgets, proving that data, not just money, can lead to success.

Today, those same principles apply to every business. In a competitive world, companies of all sizes and industries can use data to make smarter decisions, optimize resources, and build a stronger business for less.

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Why Are You Still Using That Fax Machine?

Does your business really still use that old fax machine? Chances are, it’s just taking up space and costing your business valuable time, money, and resources that would be better spent elsewhere. Let’s look at how a fax machine can actively hold your business back, both in terms of operations and budget.

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Why Throwing Good Money After Bad Hurts Your Business

The more you’ve invested in anything, the more critical it feels for you to get a return on that investment. So, what happens if you keep pouring money into these efforts in the hope that it will eventually work out in your favor?

These kinds of skewed choices come about thanks to the sunk cost fallacy—the tendency human beings have to be swayed toward illogical decisions based on what we’ve already spent. 

Let’s discuss how to avoid this in your business by working through the logic, free of the emotional context that the sunk cost fallacy introduces.

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Why You Want Your Costs Predictable and Your Solutions Proactive

Surprises can be exciting, but one part of your business where you don’t want them is in your IT. A server crash, a wireless connectivity outage, or a security threat can all create multiple surprise problems that you simply aren’t ready to handle—particularly in the realm of your wallet. Instead of spinning the wheel and gambling on your IT bill, you can instead treat your IT like a predictable utility cost, and it’s all thanks to proactive managed IT services.

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Is Your Business Paying for Subscriptions It Doesn’t Even Use?

Do you have your finger on the pulse of your business’ subscriptions? Not many business owners do, and it can negatively impact operations and budget lines. This tech sprawl can get out of control, which is why your business needs a plan to combat it. Thankfully, we’re here to help you get your subscriptions under control… both the known and the unknown.

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Why Proactive IT Is Always the Superior Solution

Business owners have a lot of duties and responsibilities, and while you can hire a lot of people to cover some of the more stressful ones, it might feel strange to outsource your company’s technology management. You know IT is important, so that’s why you feel like you have to do it yourself, or at least in-house, but in reality, you’re the last person who should be working with your technology—and we’ll explain why.

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Don’t Let Miscommunication Eat Up Your IT Budget

There’s a specific stress that comes from the disconnect between the money you invest in your business IT and the value that comes back from it. Sure, you know what the money is being spent on… but that’s a far cry from knowing how these investments are shifting the needle.

Let’s discuss the importance of understanding what your IT is telling you and when you need to demand more information… politely, of course.

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How the Cloud Helps Your Business Scale Effortlessly

With cloud computing, your business has access to tools that fundamentally change the way work takes place. Several of the biggest reasons to adopt the cloud include flexibility, efficiency, and scalability. How are you planning to use the cloud to add or remove resources to your business initiatives as needed? Today, we want to share how scalability works and how your business can fully leverage it with the cloud.

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What’s The Smartest Way to Budget for Your Business Technology?

As necessary as it is, business technology tends to be expensive, especially when things go wrong. Historically, these costs took the form of capital expenditures, which meant they were inherently expensive and unpredictable by nature.

This is precisely why it is so important to shift your business IT to an operating expense. Let’s explore why this is the case and how to implement this change.

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Is Your 5-Year-Old Computer Costing You a Fortune?

How long has your workstation been in use? How long does it take to boot up, to access your user profile, to load the documents you need to work on?

It can be extremely tempting to put off any investment into new hardware… after all, it still works, doesn’t it? Well, depending on your answers to the above questions, it might not. Don’t fall into the classic trap of relying on hardware that is simply too old to support your needs. It’s more expensive than you’d think.

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The Opportunity Cost of Neglecting Your Business IT

In business, it’s tempting to think, if it's not broken, don't fix it. This is especially true for technology. Your computers turn on, emails go out, and things seem to work… so why bother with constant maintenance?

What if I told you this safe approach is actually draining your profits? It’s a hidden expense, and understanding it can completely change how you see your IT.

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Can Your Phone System Do This?

It’s easy to look at your business phone system and think to yourself, “Well, the old girl is doing the best that she can,” as if it’s a beloved senior work horse with arthritis. We’ve mentioned this in a previous blog about how Otsego county businesses have been left in the dust with these older phone systems, so most business owners have no idea that they have been missing out on a ton of really great innovations.

In this post, we’re going to talk about some of the more advanced integrations that a cloud-based phone system can bring.

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3 Signs Your IT is a Money Pit (and How to Turn It into a Gold Mine!)

Many—we’d go so far as to say most, at some times—businesses have a pretty concrete view of the role that their IT plays in operations: cost center, money pit, necessary evil.

Something we’ve realized, however, is that these impressions are simply warning signs that a business’ technology strategy and approach need some attention. Let’s identify three signs that might be all too familiar to you, and address what can be done to change course and help turn your IT into a contributing part of your overall productivity.

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How Downtime Can Sink Your Business (And What to Do About It)

Nothing is more frustrating than when technology should work, but doesn’t for any number of reasons. Of course, it’s also expensive when your technology doesn’t work, which means you’re incurring costs during this downtime period. Today, we want to address the consequences of downtime and what you can do about it to minimize its impact on your business.

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The True Price of "Quick Fixes" is Probably More than You Expected

Deals are great, aren’t they? Offering some money and getting more than you’d expect in return… It’s the next best thing to free. It’s also really nice to get something fast.

Not so fast, though. As nice as they can make things seem, “cheap” and “quick” aren’t often synonymous with “effective” or “valuable.” In fact, selecting the presumably easy route regarding your business technology can ultimately lead to bigger problems in the form of something called tech debt.

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You Need to Upgrade to Windows 11… The Sooner the Better

October 14th will be here before you know it, and when that happens, Windows 10 will no longer be safe to use. Without extreme and expensive measures in place, almost every threat will have nothing to stop it.

In short, you need to prioritize your migration to Windows 11 to ensure you aren’t facing severe challenges.

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When Staring Down Crisis, Could You Manage Your Business?

Unfortunately, crises happen, so the only responsible course is preparing your business to deal with them. Let’s walk through what modern crisis management should look like for businesses of all sizes, identifying the steps to address these risks and protect your operations.

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Mobile Devices Can Be Invaluable to Your Business… If Handled Properly

Nowadays, the average business leans pretty heavily on mobile devices to some degree, particularly as they make business productivity—and thereby, competitiveness—more easily attainable. However, this also makes it essential that a business using mobile devices has a means of managing them effectively.

Let’s explore the concept of mobile device management, and discuss some ways that your business can take advantage of it.

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Two Interesting Ways We Can Save You Money

One of the most asked questions we get is “How can you help us save money?” It’s the priority for anyone looking to outsource anything. So, naturally it has to be one of the first questions answered. In today’s blog, we’ll go through three ways that our brand of managed IT services functions to save our clients money.

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Rising Hardware Costs Make Time a Factor in New IT Projects

Does your technology need an upgrade? Now might be the perfect time to get on it, especially since hardware prices are expected to rise dramatically this year. Let’s take a look at some of the benefits you can expect from working with us when outfitting your business with new technology.

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Buy Your Hardware NOW Before Prices Skyrocket

As a provider of information technology services and support, a big part of our job is helping the businesses we work with make the best decisions regarding their critical IT. This responsibility means we often provide an advisory role to business leaders.

In that role, we strongly advise that you make any intended technology purchases and upgrades right now… because if you wait, you may have no good options left.

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How Outsourced IT Services Defy the Project Management Triangle

There is a concept known as the iron triangle that provides a simple framework for project management by outlining the balance between your costs, your available time, and the desired quality of your outcome.

Traditionally, the iron triangle helps illustrate how these factors impact each other. Instead, we wanted to take advantage of the principles of the triangle to explore how beneficial it can be to outsource IT services.

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If You See Someone Streaming Funeral Services, You’ve Spotted a Likely Scam

Funerals are never to be taken lightly, which makes it all the worse that there are people out there willing to use these events to scam those in grief. Recently, Facebook has seen many groups that supposedly offer links to streamed funerals in exchange for credit card data, with different events being added more recently.

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Do Everything You Can to Minimize Downtime

Unexpected downtime can wreak havoc on businesses large and small, which is especially bad when so many paths lead to it. Let’s explore some of downtime’s causes, and equally importantly, how it can be avoided.

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Make 2024 the Year You Spend Less on Printing

If your business is looking to cut costs, one area to focus on is printing. While paper documents have traditionally played a significant role in business operations, they can consume a lot of office space and are challenging to manage efficiently. Let’s explore how you can reduce your printing expenses and streamline your document management processes.

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Going Digital Saves Money on Document Storage and Collaboration

A successful business thrives on building beneficial relationships, which generates a lot of data and contracts that need to be efficiently shared and stored. While this might seem straightforward, leveraging today’s technology can significantly cut down on filing costs and enhance file-sharing efficiency. Let’s explore how.

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Here's Why Oneonta Businesses are Ditching Traditional Phone Systems for VoIP

In the realm of business communication, a seismic shift is underway. Traditional phone systems, once the backbone of business communication, are being phased out. In their place, Voice over Internet Protocol (VoIP) systems are taking center stage.

But why is this change happening?

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How to Use Business Analytics to Fast-Track Success

Data is at the heart of all successful modern businesses. The information you collect and store can help you make better decisions, plan better strategies, and gain a competitive advantage. Let’s look at how your raw data can be refined into more meaningful insights through the use of business analytics tools.

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Opportunity Cost, Return on Investment, and Saving Money with Technology

Part of doing business is understanding certain types of trade-offs related to the decisions you make. Specifically, we want to highlight opportunity cost as it relates to technology. What is the opportunity cost of technology, and why is it an important concept for a business owner to grasp?

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Tip of the Week: 4 Ways to Save Money on Your IT Solutions

Are you paying attention to where you spend your IT dollars and whether or not you are making the most of your budget? It’s important to assess your needs before making any major technological purchase, including the goals, challenges, and pain points you are trying to solve. With the right approach, you can increase the value you get out of your IT—particularly with the following strategies.

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How to Scale a Growing Business (Using Technology to Your Advantage)

If you could generate more revenue without spending more, wouldn’t you?

If you share most people's goals and aspirations, the answer is a resounding and enthusiastic “yes.” Scaling a business is an important element of continued success—provided it is carried out correctly. Let’s discuss how you can help ensure your success, partly by implementing the right technology.

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With Preventative IT, You Save Tons of Capital

As a small business, we’re sure you want to improve your profit margin so that you can offer more exciting and innovative services or products. One way that many businesses bleed capital is through their IT expenses. While it might make sense on paper to address technology challenges only when they present themselves, the truth is the exact opposite.

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Don’t Want to Fully Outsource? Consider Co-Managed IT

SMBs need to be able to navigate the complexities of IT, whether it’s with a completely outsourced IT department or an in-house team of technicians. However, if you are thinking of technology management in this black-and-white way, you are eliminating the potential for enormous benefit through the use of co-managed IT.

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Your Business Relies on Its Technology, So Make the Most of It

Information technology—IT—is a necessity for the vast majority of modern businesses to function. For the sake of these businesses and their operations, it pays to optimize this IT by any means available.

Let’s go over the benefits that a relationship with a managed service provider gives businesses, particularly regarding the overall efficiency these businesses see as a result.

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Even Basic Business Software Can Be Used to Make Art

What is art? It’s not an easy question to answer, especially with new techniques and mediums being developed all the time. By definition, art can be basically summed up as the creative expression of an individual through some medium.

For Japanese artist Tatsuo Horiuchi, that medium is one that is familiar to those in and out of the art world.

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How You Can Use Technology to Free Up Capital

Businesses need money to operate and sometimes it can be awfully difficult to find enough financial wiggle room to do the things that you want to do after all the bills are paid. Finding the right technology can help. By building a more efficient business, tasks take fewer resources to accomplish and that provides opportunities such as better revenue generation or the ability to reallocate certain resources to better fit your organization’s immediate goals. Let’s take a look at some tech that can help achieve this goal.

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It’s Time to Plan Next Year’s Budget, so Consider Managed IT Services

As we’re in the midst of Q3 of 2023, common wisdom says that now is about the time that small businesses should be planning their budgets for the next fiscal year. As such, if you haven’t already done so, it’s time to give managed IT services some serious consideration.

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Is Your Phone System an Antique?

As computer techs, we try not to judge older technology. After all, if it still works for you, and it still works properly after all these years, it can sometimes simply be impressive. And to be completely honest, as amazing as modern devices and technology are today, sometimes even the geekiest of us look back with fondness of the simpler times, when you needed a little plastic stylus to tap away at your tiny phone screen.

With that said, usually technology doesn’t age gracefully, and while you might not realize it, your business could be leaving money on the table by sticking with the more vintage stuff.

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How to Judge the Value Cloud Computing Can Deliver

While one of the big selling points of the cloud has always been how cost-effective it can be, it is important to remember that this isn’t always the case. There are situations where the value that a business gets from the cloud isn’t really worth the price of admission. Let’s take a few moments to break down how you can evaluate the value that the cloud can offer you, and how to use this data to your advantage.

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The Best Oneonta Business Telephone Systems

This is a comprehensive guide for businesses in Otsego County on picking a reliable, capable phone system. The truth is, businesses throughout Oneonta and the surrounding area have been at a bit of a disadvantage over the years, as local telecom providers haven’t been keeping up with modern technology, and the alternative options are geared towards residential use.

Let’s explore the latest trends, features, cost savings, and benefits of modern phone systems, to ensure that your business gets a solution that helps you stay ahead of the competition.

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Do You Know How Much You Should Be Spending on Cybersecurity?

Nowadays, you can’t afford not to have some portion of your business’ budget set aside for cybersecurity. The question is, how much do you need, and what should you be spending it on first? Let’s take a few moments to dig a little deeper into this question and examine a few cybersecurity protections you should establish as your business’ baseline defenses.

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Three Considerations That Can Save You Money on Your Technology

If you are on the purchasing end of software, you know it can be pretty expensive and it can cost just as much or more to maintain over its lifecycle. You know what is more expensive? Not having a plan for either thing. This month, we thought we would discuss some topics that can help you not waste money on technology. 

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How Your Nonprofit Can Secure Grants for Your Technology Infrastructure

Nonprofits typically rely on the funding provided to them by grants in order to operate. Fortunately, there are many grants out there for the nonprofit to take advantage of, many based on the cause the nonprofit works towards and many intended to support the use of technology by these organizations. Let’s explore what makes IT so critical and impactful for the nonprofit, and where technology grants may be found.

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3 Ways that Managed Services Can Boost Your Business’ Profitability

In good times and bad, profitability is the priority for most businesses out there. Having said that, this priority is typically a challenging one to achieve, but did you know that there are a few different ways that investing in a relationship with a managed service provider can help increase your productivity—and as a result, your overall profitability?

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How You Spend Your Business’ Money Matters

Your decisions with capital will bleed into every part of your organization, so it’s crucial that you are able to determine the difference between capital expenses and operational expenses. When you know what each of these accomplish, you can do more with the same amount of capital.

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In Battle Employee vs. AI, Everyone Can Be a Winner

For many years now, there’s been a bit of a fear of AI—artificial intelligence—in the workplace, all while it has been put into practical use more and more often in many businesses. This all ties back to the work of Alan Turing, who (amongst his accomplishments in computing) created what we know as the Turing Test as a means of gauging how intelligent a computer is. 

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How to Safely Adjust Your IT Budget in Tough Times

When times get tough, businesses are pretty quick to start cutting costs wherever they can…and frequently, the business’ IT is the first thing to hit the chopping block.

While we contend that IT is the last thing you want to cut back on when times are tough, you may not have a choice. Therefore, we wanted to take a few moments to explore how you can resist some of these cuts—and if not, what you need to prioritize.

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Why Your Business Needs Cyber Insurance (and What to Look For)

We get it—nobody likes to think about the prospect of being impacted by a cybersecurity incident, but it’s like any other unpleasant event in that it is best to prepare for it. In fact, today’s businesses can invest in a cyber insurance policy to help prepare for such an eventuality.

Let’s go over some of the ins and outs of cyber insurance so that you are prepared to make the best choice of provider for your business.

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Don’t Fall for the Google Business Profile Scam

There is a scam going around that convinces organizations to pay for their Google Business Profile, and if you paid for this free service, you’ve fallen for the trick. Google is taking legal action against the scammers who have dragged their name through the mud, using Google’s notoriety to defraud businesses who just want to look competitive.

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If “Google” Charges You for a Business Profile, You’re Being Scammed

Let me ask you a question: how much did you pay Google for your Business Profile? Unfortunately, if the answer was anything other than “nothing,” you’ve been scammed. Google has actually announced that they are taking legal action against scammers who impersonated the company in order to defraud small businesses.

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IT Costs are Rising on a Global Scale…Here’s Why

No matter how big your business is, you’ll always have technology expenses. It’s just a fact of the current workplace, and your profits will be inexorably tied to how well your IT works for you. Furthermore, the more IT costs rise, the more impact small and medium-sized businesses will feel from them. Today, we wanted to address this issue and how you can minimize the frustrations that stem from seemingly uncontrollable technology costs.

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Are You Alienating Employees By Forcing Them Back to the Office?

Look, we get it: remote work has become a bit of a topic of contention lately. While employees have been relishing the benefits that remote work offers them, many employers have been doing everything they can to bring their workforce back into the workplace.

Now, it wouldn’t be unfair for you to assume that we would push remote work as a managed service provider because we just so happen to assist businesses in managing it as a part of our services. This is true enough…but we aren’t the only ones with an opinion on the topic.

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How to Determine the Costs Associated with Your Printing

Sad to say, but for the foreseeable future, cost control is going to be the number one priority for almost every business. With the impacts of the COVID-19 pandemic still lingering, and revenue streams interrupted, many businesses are still being extremely cautious with their capital. One place where most businesses can cut back is on printing. Let’s discuss how to cut your organization’s printing costs. 

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Embrace the Best Business Telephone Capabilities

Let’s face it… when you think of business communications, the telephone is still one of the first things to pop into your head, right? Telephony has been intrinsically linked to business since it was first created, and as technology has advanced, so has our capability to use the phone to our advantage.

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Why IT Spending is Bucking Current Economic Trends

With inflation proving to be a significant concern for businesses at the moment, reaching highs that it hasn’t in decades, there is a distinct need for businesses to get as much value as they can out of the investments they make.

Let’s discuss a few technologies that offer this more desirable cost/benefit ratio so you can consider them for your own use.

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How do Managed Services Stack Up to Break/Fix Services in Price?

Outsourced IT is a great option for the modern small business, and no matter where your shortcomings lie in managing technology, we are confident you can find value in the service. Whether you need a full-fledged IT department or someone to help implement new solutions, we’ve got you covered, and for the right price point, too! Let’s take a look at some of the trends you can expect from managed IT, as well as how they influence the costs compared to those of the traditional break-fix model.

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There is a Strategy to Making Smart Technology Investments

A lot of companies are making large technology investments, in fact, if you are here now, you are probably thinking about making such an investment for your own business. One problem that growing companies have is identifying and investing in the right technology. Today, we thought we would give you a couple of tips on how to go about making technology investment decisions that will be the most advantageous for your business.

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Protecting Your Company Credit Cards

While protecting the credit card data you collect from your customers and clients is obviously important, you likely also have a line of credit for your business’ use that you need to think about as well. Let’s turn our focus to that card for a moment and discuss some tips and best practices to keep this company resource safe.

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Calculate and Control Your Carbon Footprint

You’ve probably heard people talk about a business’ carbon footprint. You even might think you have a good idea of what your business’ footprint is. With global climate change evident by the rising temperature of the planet, having an idea of what effect your business’ environmental impact has is not only good for the planet, it can help avoid risk or even save you money. There are a lot of factors that go into determining your carbon footprint and many of them you may not consider. Today, we will go through how to calculate your business’ carbon footprint and what you can do to reduce it.

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Ransomware Costs May Surprise You

Did you know that the United States is the leader in ransomware payments? According to a survey from Mimecast titled “The State of Ransomware Readiness,” the U.S. has the highest average payment for ransomware out of the entire world at more than $6 million per victim. These shocking numbers likely stem from high-profile ransomware attacks, but they are also indicative of a larger problem, that being people who still pay the ransom.

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Small Businesses are Finding Places to Fit In Automation

If you ask a person that has been using the same technology for years what they would like to see in new technology, you’ll often get the answer, “for it to do the work for me.” This is a popular response that is almost always delivered as a joke. With technology going the way it is, it’s not as funny as it once was. Today, automated tools are being developed that work to actually do a lot of that work for you. This can be both a detriment and a benefit for your staff. Today, we’ll take a look at both.

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Best Practices in IT Decision Making

For some companies, their IT is like a boat to a fisherman: they could conceivably do the work without it, but they wouldn’t have a business. For this reason it is important to know how to ascertain which technology investments are right for your business at any given time. Let’s go through a few considerations decision makers should highlight when choosing new technology for their businesses. 

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The Pitfalls of Cloud Computing and How to Overcome Them

Businesses use cloud resources all the time; and, they use them for many different reasons. Some use them because they have to support a remote workforce, some use them so they don’t have to come up with large swaths of capital or don’t want to pay interest rates for financing their central hardware. Some only use them sparingly to fill in the gaps created by product and service demand.

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The FCC is Taking Measures to Assist with Internet Connectivity

Whether you’re referring to an individual’s personal needs or their work-related responsibilities, the Internet has become an essential component to most processes. Unfortunately, financial limitations often make sufficient connectivity unattainable for many. This is why the Federal Communications Commission stepped in last month to provide some assistance.

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The Right IT Can Be a Real Moneymaker for Your Business

All businesses, in some way, shape, or form, exist to generate revenue—whether their profits are retained for their own benefit or dedicated to supporting some other cause. Either way, this balance makes the difference between the investments a business makes and the return these investments see a critical consideration. By using modern technology, today’s organizations can tip this balance to be more in their favor.

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VoIP Significantly Improves Business Communications in Multiple Ways

With all the communication tools that businesses use today, there still is no more important option than the telephone system. Unfortunately for small businesses, the telephone system can be expensive and hard to manage. However, there is a way for you to get a fully featured telephone service with some of the most important tools your business needs, at a fraction of the price you currently pay for your enterprise telephone system.

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Are You Wasting Money in the Cloud?

The cloud has proven to be an extremely useful tool for modern businesses. Not only does it provide anywhere-anytime access to applications, processing, storage, and more, it also delivers those products as a service, allowing an organization--or an individual--to budget for recurring costs rather than major upfront ones. This provides your organization with functional, supported, and secure computing environments that eliminate a lot of the support costs that traditional computing environments require. It sounds like a perfect scenario for small and large businesses alike, but things aren’t always what they seem, as a lot of cloud users have found that they have incurred several hidden costs by using cloud platforms. Today, we take a look at these hidden costs. 

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You Shouldn’t Slow Your Cybersecurity Spending

COVID-19 has changed the way that most business owners look at a dollar. For months, businesses have been making strategic budget cuts to try to stay afloat. Cybersecurity has been the ultimate growth industry over the past several years, but in the face of the pandemic, the market for these products and services is seeing substantial retraction. In fact, Gartner estimates that in 2020, the cybersecurity industry will shrink by almost $7 billion. Today, we’ll take a look at the cybersecurity market and why it is important not to slow your cybersecurity spending if you can help it.

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Cutting Costs Doesn’t Mean Sacrificing Support

If you’re trying to minimize your operating costs to improve your budget, it is important to keep in mind that sacrifice isn’t your only option. Instead, you also have the option of streamlining and minimizing some of your larger expenses by enlisting a managed services provider and the more sustainable business model we adhere to.

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Sometimes Printing Just Doesn’t Make Sense (Or Cents)

There was a time when business was run through the printer. These days, there are many digital solutions that can really limit the need for high-volume printing. Today, we’ll take a look at how the average business can cut their printing costs and do it while improving their business using print management.

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How VoIP Can Save Your Business Money

It isn’t exactly a secret that small and medium-sized businesses appreciate any opportunity to reduce the amount of money they have to spend to successfully operate. One means that businesses of all sizes have used to do so has been VoIP (Voice over Internet Protocol) telephony. Here, we’ll explore just how VoIP solutions are friendlier to a business’ budget.

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Tip of the Week: Extend Your IT Budget

Budgeting for your technology can be pretty difficult. You never really know when some problem is going to present itself and cost your business an arm and a leg. Since you can’t always see what’s coming, saving money when you can is important. Let’s take a look at a few ways that you can save money on your business’ IT.

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Big-Business Solutions Also Apply to Oneonta Small Businesses

Enterprise businesses have historically had access to bigger and better technology solutions than their small to medium-sized counterparts, their sheer size allowing them to bulldoze any potential competitors who weren’t of their size or larger. However, with the changes to technology that we have seen, business opportunities for SMBs have become more accessible and affordable. This allows more businesses of all sizes, but particularly SMBs, to embrace solutions that can drive them to success.

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Reduce Your Technology Headaches Go with Managed IT

Does your business have trouble with managing and maintaining your technology? If so, you’re not alone. Many small businesses struggle with even the most basic elements of IT maintenance. Wouldn’t it be nice if you could just take this responsibility and shift it off of your employees? The best way to approach technology maintenance is to implement managed IT services.

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If You’re Struggling Due to Cash Flow, You Aren’t Alone

Between you and me, how is your business doing financially? If you answered with something along the lines of “not great,” you are certainly not alone. Cash flow is an issue for businesses all around the world, as a recent report from Intuit makes all too clear.

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Work Smarter, Not Harder

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Want to get more done in a days time? We all do. If you are a business owner, it is likely you'd love to see your employees get more accomplished during the course of the day. There is a lot that can be done to make your time more efficient (that is an industry all on its own!), but one very frustrating cause of lost productivity is faulty technology. The most overlooked culprit? Slow computers!

Hit the jump to see our analysis of what workstation slowness can cost your company.

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Don’t Get Scammed with Gift Cards

It’s the holiday season, and shoppers are flocking to stores to find the perfect gift for anyone: the gift card. However, these handy little plastic rectangles may not be so perfect after all. This year, they’ve been a key component to a business email compromise scam that has been popular in the past few months.

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How to Calculate if That Print Job Was Really Worth It

There are a few sounds that are familiar to any office: keys clacking away, coffee being sipped (or slurped), and the rattling, squawking hum of the printer. Yet this image presents a crucial question: do you know how much your printer is costing your business each time it is used? In today’s blog, we’ll review how you can calculate this investment.

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How to Balance Your IT’s Value Against the Cost

No matter how you look at it, technology is expensive. You’ll rarely look at your IT invoices without cringing a little on the inside. However, it’s important that you take a glance at these every once in a while to understand just what you’re getting from your technology budget. Ultimately, you want to ensure that your IT purchases are yielding a positive return on investment, and therefore, providing value for your organization.

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Virtualization Simplified

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Controlling and managing a big network with multiple servers is no small endeavor, especially keeping them maintained. On top of that, software licenses, warranties, user permissions, and security all need to be managed and controlled. As your business expands, you may need more servers in order to perform certain tasks ranging from email, file distribution, specialized software, and security management of various levels. Pretty soon your server room is beginning to look like a cramped mini data center and you need to worry about controlling the heat and maintaining multiple high-priority, mission critical machines. There's got to be a better way, right?

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The Sky is Blue, but The Cloud is Green

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Cloud computing is the new way to get things done for small businesses.  It's easy, it's secure, and it is great for the environment.  According to a report put on by the Carbon Disclosure Project, cloud computing can potentially reduce the world's carbon emissions by millions of metric tons.  The differences are wildly significant compared to running your own in-house data centers, even if you just have a server or two.

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Spam: The Art of Deception

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If you use email, you've probably seen spam. If you think we're talking about a canned meat product, and are wondering how it relates to email, then we envy you. For everyone else, saying your inbox probably has a little spam is a dramatic understatement. Spam comes in several different flavors; ranging to inappropriate solicitations to unwanted gibberish to carefully coordinated scams. We're going to go over one of these tricky spoofs that is known to fool users.

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Slow Computer? Increase your memory to boost computer Speeds

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Sometimes when your workstation feels bogged down, a relatively cheap and simply hardware update can make a huge difference in performance. Adding more RAM (Random Access Memory, often just referred to as memory) can be a game changer for your bogged down PC.

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Simple Math: Less Focus on IT Equals More Focus on Your Business

2 + 2 chalkboard

You are an expert in your field, right? Whether you sell a product or commit to a batch of service offerings, you know your job and you know it well. We're guessing you have some great employees who know their job well too, right? You hired them because of their drive, interest, and possibly knowledge in the field (or you spend plenty of time teaching and training them). So when someone's computer goes down, why should they waste their time trying to fix it?

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Save Money by Switching to LCD Monitors

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Computer equipment is expensive, but most people don't even think about the costs it takes to run an entire office worth of tech.  Modern hardware is becoming more and more energy efficient, but older equipment can take a lot of electricity to run (not to mention the maintenance of keeping things running smoothly.  One of the biggest energy hogs in an office these days are old CRT monitors.

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IT Monitoring - Prevent Issues Before they get Expensive

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One of the benefits of managed IT services is allotting time and having the proper tools to effectively monitor an entire network for issues. This allows technicians at Directive to detect, identify, and resolve issues before they start to affect users.

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Is Virtualization Right for your Upstate New York Small Business?

server virtualizationServer Virtualization has been around for a while but has quickly become more popular for small businesses due to the long-term costs saved when your servers are virtualized. What exactly is server virtualization and how can it benefit Upstate New York businesses?

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Is it Time to Retire your Old Technology?

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A lot of Upstate New York small businesses are taking advantage of regular proactive maintenance that keeps their servers and workstations in tip-top shape much longer than their typical lifespan. Amazing amounts of money are saved on new hardware and downtime and everything is just peachy! You've been able to run that old server for years and you have workstations that are still chugging away on Windows XP. What you don't know is that your old technology, even if it is in perfect working order, could be drastically slowing things down for your business.

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Is it Plugged In? Avoid Wasting Time with PC Vendors

guy stressed out on phoneWe've all been there; dealing with long, annoying tech support, hoping to make that extended warranty worth while. Should you eventually speak to a human, you run the risk of running smack into a language barrier. Then, there is always the inevitable 'Did you turn off your computer and turn it back on?' Would you really be still on hold if you hadn't tried everything you could think of?

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How to Monitor your Smartphone Data

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Unfortunately cell phone service providers are discovering that smartphone users love their bandwidth. With the majority of carriers dropping unlimited data plans, when a user goes over their limit massive charges can apply. Let's cover a few tips to limit the amount of bandwidth you use on your smartphone.

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How New Businesses Slash Start-up Costs

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Veterans to building and running small and medium-sized businesses probably know about the huge initial start-up costs.  A small business needs to consider investing in all of the necessary infrastructure, from things like desks, chairs, computer equipment, security devices, break room appliances, heat, air conditioning, a website, marketing materials… the list goes on.  Today, small businesses are finding new ways to streamline and reduce the costs of getting started.  Hit the jump to see a few ways small businesses are cutting high start-up costs.

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Going Green for Small Businesses

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Today, small businesses that go green and take action towards reducing energy consumption, waste production, and apply sustainability concepts benefit from a lower cost of day-to-day business. Being green looks great for investors, employees, and consumers alike and can contribute to press and media attention. That sounds great, right? Unfortunately, like most things, going green isn't something you can do over night. It takes time, dedication, and sometimes, a little bit of investment. Hit the jump for some tips to go green with your business.

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Go Green: 6 Ways Your Company Can Save Energy (and Money)

hand holding green cityBusinesses are inundated with information, programs and quick solutions on making companies green. Some of these suggestions can be implemented today, others my take more time. However, going green, can save your organization significant amounts of money. Wasted paper, plastic cups and wasted electricity are all money literally thrown away.  Here a few suggestions to get you off on the right foot:

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Desktop Virtualization: Does it Work for Upstate New York Businesses?

desktop virtualization graphic

Businesses these days depend on having reliable, fast desktop computers. The trouble is, these high-end desktops offer plenty of resources that never get touched, making them underutilized. Huge hard drives and extremely fast CPUs mean each desktop has more capabilities than most users will ever tap into.

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7 Ways to Save Money with your IT Infrastructure

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Who isn't looking to spend a little less or get more out of their current investments? The costs of day to day business for small businesses need to be within budget, but you still need to give your staff the tools they need to get the job done. Here are some tips for cutting costs without making big sacrifices.

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7 Reasons Upstate New York Businesses Should Switch to VoIP

rotary phone

Voice Over IP phone systems add a lot of great features that businesses can take advantage of, and are improving the way companies are using their voice communication. Besides the fact that supporting older analogue phone systems is becoming increasingly harder as technology carries us forward, here are 7 reasons why Upstate New York businesses should switch over to voice over IP.

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5 Ways to Slash IT Costs

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Nobody wants to spend more than they have to, especially when it comes to those necessary evils like bills, utilities, insurance, and the general costs of keeping things running smoothly. At Directive, our goal is to provide outstanding enterprise-level solutions for small business prices. Let's talk about a few ways to cut long term IT costs.

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5 Tips for Saving Money on your IT

piggy bank on calculatorSaving a little on your technology can go a long ways, but cutting too many corners can lead to additional problems and expensive downtime. Here are a few ways you can cut costs without creating long term issues.

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4 Spring Cleaning Practices to Improve your IT

lightbulbAs the days get longer and the weather gets warmer, it's a good time to step back and look at ways to rejuvenate your day-to-day operations and do some spring cleaning. These practices won't cover dusting up cobwebs but will offer a few practices to improve your overall IT.

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3 Huge Benefits of Voice over IP

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Voice over IP phone systems revolutionize voice communications for small businesses by providing plenty of big benefits. VoIP uses the Internet to send signals as opposed to standard telco phone lines. Let's go over a few major benefits that businesses see when they switch to VoIP.

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