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Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Modern Technology Can Boost Sales Efforts

In many ways, a business is only as capable as its sales team allows it to be… and nowadays, a sales team is only as capable as their tech allows them to be. Let’s take a few minutes to discuss how you can turn this to your advantage by providing your sales team with the technology that supports their goals.

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Mobility a Crucial

If there’s one trend that is going to continue having an impact on a business’ technology, it’s mobility. People are simply doing more while mobile, having the technology to shop, manage their finances, and yes, work productively. Let’s pause and consider how a small business could leverage this mobility to its benefit.

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Are the Deals Better on Black Friday or Cyber Monday?

Many consider the beginning of the holiday (shopping) season to be Black Friday, the day after Thanksgiving. This day is infamous for deals so good, people are willing to wait in line for hours before the stores even open in order to take advantage of them--however, are these deals really the best, when Cyber Monday is now in play? We examined what can be expected on the major deal days to find out.

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Incorporate Sales With Your SEO Strategy

When we think of SEO strategy, we usually focus on developing great content to drive visitors to our website in order to collect data, which will be used to optimize our SEO strategy to drive visitors to our website and rinse and repeat. However, what is often forgotten in our desire to drive traffic is the reason why we’re doing all of this in the first place: Sales.

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4 Reasons Why Webinars Are the Bee’s Knees

b2ap3_thumbnail_webinar400.jpgChances are, you've sat through some really exciting and useful webinars. But, there's probably more of a chance that you've sat through some pretty dull ones as well. Have you ever considered hosting your own?

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