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Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Big Business is Fueling AI Growth

With little fanfare, the AI Wars have begun. When we say “war” we mean just that: a battle for the survival of tools designed to improve human productivity. To start we should rewind a little. Most new software platforms (and many, many established ones) have started to use “artificial intelligence” to improve their products, or at least improve the prospect of selling them. In this week’s blog we will discuss the increased prevalence of “AI” and how some of the largest names in computing have gone all in on the technology.

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Using AI to Dress Yourself Up for a Professional Selfie

While AI is far from perfect, I always love discovering ways that it can help do something mundane and speed up a workflow here or there. I’m no expert in Photoshop either, so if I need to edit something, I usually depend on someone with a little more experience, but this was a really neat trick I was able to do in just a few minutes!

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How Does the Google Search Engine Work?

Google Search is a cornerstone of the internet, used by billions of people daily to find information quickly and efficiently. But have you ever wondered what happens behind the scenes when you type a query into Google and hit "search"? Let's dive into the intricate process that powers the world's most popular search engine.

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Fringe Technologies that Can Benefit Your Business

Fringe technology encompasses innovative and unconventional tech solutions that are not yet mainstream but can potentially make a significant impact. Small businesses can utilize these technologies to gain a competitive edge, boost efficiency, and enhance customer experiences. Here are some examples of fringe technologies that small businesses can adopt.

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AI is Progressing, but It’s Not the Answer to All Your Problems

You can’t take two steps outside of your home or two mouse-clicks or screen-taps online without seeing something written or hearing someone talking about AI. This has created a situation where every business is claiming AI as a revolutionary tool and consumers, overwhelmed with the term, have begun to take the technology for granted. In today’s blog, we want to determine whether AI brings added value or is just a term used to help companies market their products.

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3 Pros and Cons of Artificial Intelligence for Small Businesses

More small and medium-sized businesses than ever are seeing AI's potential to transform their operations. However, like any technology, AI has its own set of pros and cons. Let's discuss three major advantages and drawbacks you can expect if using it in your business. Hopefully, it helps you make an informed decision about adopting AI.

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Ransomware is Only Getting Worse in 2024

Since it was first documented in 1989, ransomware has only become far more severe, ruthless, and, most of all, prevalent. Let’s review some important statistics to remember if you are to understand ransomware and, even more importantly, avoid its impact on your business.

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Artificial Intelligence is Only as Unbiased as Its Data

Over the past few years, artificial intelligence has become a bona fide buzzword amongst businesses of all sizes, with 97% of respondents to a Forbes survey seeing a potential benefit in some way, shape, or form. However, with it being integrated everywhere in our modern lives, it is important that we remember that AI is still a human invention, as such, it is vulnerable to our own implicit biases.

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AI and Work in 2023 and Beyond: A Retrospective

2023 was a banner year for artificial intelligence, with the technology exploding into the mainstream and being more accessible by the public than ever before. Let’s explore how what we’ve seen in the past year in terms of AI has changed things for workers and workplaces everywhere.

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AI Was the Hot Tech of 2023, But in 2024 It’s the Next Big Security Threat

2023 was definitely the year that AI became a household name. We’ve barely seen what artificial intelligence is capable of, and while industries are still coming up with more ways to use the technology, we’ve already seen countless examples of how people want to take advantage of AI for less savory purposes. 2024 is already shaping up to be the year that businesses need to protect themselves from AI-generated cybersecurity threats. Let’s take a look at everything you need to know as a business owner.

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Everything You Need to Know About Microsoft CoPilot for Business

AI has unquestionably emerged as the standout technology of the year, and it was only a matter of time before Microsoft entered the arena with its own enterprise-ready AI platform. The introduction of Microsoft CoPilot has sparked a fair amount of confusion and left many questions unanswered, so today our aim is to shed light on what CoPilot is and explain the value you can expect to get out of the new Microsoft AI.

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One of Google’s Many Projects Gives Us a Look at Practical AI Usage

While artificial intelligence is frequently hyped up to the point that it seems to be plucked from the realm of science fiction, its true applications are actually much more mundane. That being said, these applications are often the ones that show the most promise in terms of the value they have to offer society.

For instance, let’s consider the work that Google is doing through something called Project Green Light.

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Use Strategic Technology Upgrades to Build More Efficiently

Businesses struggle with a lot of different issues, but when a problem hits you hard in the pocketbook, it can be disastrous for the whole organization. Let’s take a look at some technology that can help you make the most out of your time and effort.

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What a Microsoft Study Says AI Can Do About Work

With the release of the 2023 edition of their annual Work Trend Index report, dedicated to exploring the topic of Will AI Fix Work?, Microsoft took a deep dive into the impact that artificial intelligence will have on the workplace in the future. This report ultimately resulted in three major conclusions, which we felt we should help amplify and contextualize.

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Is AI an Existential Threat to Humanity? The Answer: Maybe

Artificial intelligence is a hot-button issue in today’s business technology landscape, and for good reason. It’s being implemented in various software tools and platforms with mixed results. There are some concerns over it, particularly in regard to intellectual property, but there are also major issues with it related to “the profound risks to society and humanity,” according to an open letter.

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Should AI Development Be Stopped? Experts Say So

It seems that you can’t turn your head nowadays without seeing artificial intelligence being incorporated into some software or platform. However, many leaders in the technology space have expressed their concerns about—as they put it—the “profound risks to society and humanity” that AI poses, outlined in an open letter. 

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Should You Consider Using a Voice Assistant for Work?

Once a novelty, voice assistants have become integrated into our phones, our homes, and possibly, even the office. Today, smart devices are found everywhere, and are some of the most sought-after products on the market. Would voice assistants bring benefits to your business? Let's find out by examining their positive aspects and drawbacks.

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Artificial Intelligence Has Negatives and Positives

Artificial intelligence has always been an intriguing concept, from the works of Isaac Asimov to the initial work at Dartmouth College in the 1950s. Nowadays, many of the technologies that we rely on each day incorporate some version of artificial intelligence… and more progress is made each day. Of course, for all its benefits, artificial intelligence can also create some problems for businesses.

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Automation Challenging Longstanding HR Norms

Human resources are a part of almost any business. That is because there are a lot of Is to dot and Ts to cross in any business. Some HR departments are better than others, but typically the HR department deals with most of the elements of the business that deal with, you guessed it, the human resources (employees). Today, the HR landscape is changing as businesses are now looking to automation to handle much of the heavy lifting. 

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