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Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Productivity Can Be Stymied By Using Too Much Data

In business, productivity is the goal. Unfortunately, there are so many interruptions in the workday, you absolutely have to capitalize on the moments where you’re in the groove. To find the groove more frequently, and to measure the ability of workers to find their groove, companies have started using trackable systems fueled mainly by their management software--typically a CRM, but sometimes a larger, more integrated solution--to pump out metrics designed to give managers an idea how their teams are performing, and give them an idea about how to best utilize them. 

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Business Intelligence Making Strides With Small Businesses

When people talk about a business’ efficiency, it’s typically referring to the ability for the organization to bring a product or service to market quickly with a small amount of wasted resources. The prevailing theory is that an efficiently-run business costs less, makes more, and grows faster than one that is inefficient. With the way business is headed--that is, with smaller profit margins than ever before--boosting efficiency has become a core business strategy. In fact, in today’s technology-driven marketplace, there are many that would argue that the efficient business is the only good business.

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Using Big Data Gives You a Big Competitive Advantage

b2ap3_thumbnail_analyze_your_big_data_400.jpgToday’s technology has accomplished a ton of fascinating things, but none are more important for the average business than big data analytics. When considering the incredibly competitive nature of the business environment, anything that gives your company an edge is a welcome addition to your strategy, and it’s more important than ever before to heed this call to action.

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Fact: USPS Makes $8 Million Per Year Selling Your Personal Data

b2ap3_thumbnail_data_mining_ups_400.jpgUnless you have been vigilant about covering your digital tracks, you’ve likely got your personal information floating all over cyberspace and it’s being used for who knows what. Most of this personal data is used for marketing purposes, but hackers like to get in on the data-collecting action too. Being aware of how your personal data is collected is the first step towards getting a handle on it.

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There’s an Important Difference Between Data and Information

b2ap3_thumbnail_information_data_400.jpgYou can’t have IT without information, you can’t have information without data, and technology is what creates data so that you can better use your company’s technology to increase sales. Got it? Understanding the flow of data can be confusing. It’s important to have a handle on it so you can leverage your data for the success of your business.

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2014 Technology Trends: Business Intelligence Analytics

b2ap3_thumbnail_business_400.jpgOne of the best ways to leverage technology in order to make your business more profitable is to take advantage of the latest trends. 2014 presents business owners with dynamic new trends that are improving operations and providing the competitive edge. Over the next week we will highlight three of the most important trends that your business can take advantage of, beginning with Business Intelligence Analytics.

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